What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services : Using Outcome-Driven Innovation to Create Breakthrough Products and Services by Anthony Ulwick (2005, Hardcover)

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About this product

Product Identifiers

PublisherMcgraw-Hill Education
ISBN-100071408673
ISBN-139780071408677
eBay Product ID (ePID)90288827

Product Key Features

Book TitleWhat Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services : Using Outcome-Driven Innovation to Create Breakthrough Products and Services
Number of Pages240 Pages
LanguageEnglish
Publication Year2005
TopicTraining, Customer Relations
IllustratorYes
GenreBusiness & Economics
AuthorAnthony Ulwick
FormatHardcover

Dimensions

Item Height0.8 in
Item Weight17.5 oz.
Item Length9.2 in
Item Width6.2 in

Additional Product Features

Intended AudienceTrade
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