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Visual Persuasion : The Role of Images in Advertising by Paul P. Messaris (1996, Trade Paperback)
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About this product
Product Identifiers
PublisherSAGE Publications, Incorporated
ISBN-100803972466
ISBN-139780803972469
eBay Product ID (ePID)86712876
Product Key Features
Number of Pages320 Pages
LanguageEnglish
Publication NameVisual Persuasion : the Role of Images in Advertising
Publication Year1996
SubjectCommunication Studies, Graphic Arts / Commercial & Corporate, General, Advertising & Promotion
TypeTextbook
Subject AreaDesign, Art, Business & Economics, Language Arts & Disciplines
AuthorPaul P. Messaris
FormatTrade Paperback
Dimensions
Item Height1 in
Item Weight18 oz.
Item Length9 in
Item Width6 in
Additional Product Features
Intended AudienceCollege Audience
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