The Successful Business Plan: Secrets and Strategies by Paul Barrow (Paperback, 2008)

The Cotswold Library (782873)
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About this product

Product Information

The ultimate purpose of developing a business plan is to have a successful business. In the long run, it is fruitless to write a business plan that can raise the funds you seek if your enterprise is so poorly conceived it is bound to fail. So a successful business plan should address the long-term needs of your business and devise strategies that enhance both the overall performance of your company and your personal satisfaction. Table of contents: Section I Starting the Process The Successful Business Getting Your Plan Started Making Your Plan Compelling Section II Business Plan Components The Executive Summary Company Description Industry Analysis & Trends Target Markets Competition Strategic Position & Risk Assessment Marketing Plan & Sales Strategy Operations Technology Plan Management & Organisation Community Involvement & Social Responsibility Development, Milestones & Exit Plan The Financials The Plan's Appendix Section III Putting the Plan to Work Preparing, Presenting & Sending Out Your Plan Looking for Money Using Your Plan for Classes & Competitions Internal Planning for Existing Businesses & Corporations Time Saving Tips Section IV Special Considerations Considerations for Internet, e-businesses Considerations for Retailers Considerations for Manufacturers Considerations for Service Businesses Section V Reference Outline of a Business Plan Business Terms Glossary Funding Sources Research Sources Entrepreneur's Sources

Product Identifiers

PublisherJohn Wiley and Sons Ltd
ISBN-139781841128078
eBay Product ID (ePID)95257770

Product Key Features

Number of Pages480 Pages
LanguageEnglish
Publication NameThe Successful Business Plan: Secrets and Strategies
Publication Year2008
SubjectBusiness
TypeTextbook
AuthorPaul Barrow
FormatPaperback

Dimensions

Item Height278 mm
Item Weight1160 g
Item Width212 mm

Additional Product Features

EditorRhonda Abrams
Country/Region of ManufactureUnited Kingdom
Title_AuthorPaul Barrow
Series TitleThe Planning Shop Series
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