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Strategic Brand Management by Simon Pervan, Larry Percy and Richard Rosenbaum-Elliott (2018, Trade Paperback)
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About this product
Product Identifiers
PublisherOxford University Press, Incorporated
ISBN-10019879780X
ISBN-139780198797807
eBay Product ID (ePID)11046547289
Product Key Features
Number of Pages352 Pages
LanguageEnglish
Publication NameStrategic Brand Management
Publication Year2018
SubjectConsumer Guides, Marketing / General, General, Strategic Planning
TypeNot Available
Subject AreaReference, Business & Economics
AuthorSimon Pervan, Larry Percy, Richard Rosenbaum-Elliott
FormatTrade Paperback
Dimensions
Item Height0.6 in
Item Weight24.7 oz.
Item Length9.6 in
Item Width7.5 in
Additional Product Features
Edition Number4
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