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Search Engine Optimization (SEO): An Hour a Day by Gradiva Couzin, Jennifer Grappone (Paperback, 2011)

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About this product

Product Information

The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it?s the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic. A successful SEO plan is vital to any business with an online presence This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system Fully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web.

Product Identifiers

PublisherJohn Wiley & Sons INC International Concepts

ISBN-139780470902592

eBay Product ID (ePID)97746549

Product Key Features

Number of Pages432 Pages

LanguageEnglish

Publication NameSearch Engine Optimization (Seo) : an Hour a Day

Publication Year2011

SubjectComputer Science

TypeTextbook

AuthorGradiva Couzin, Jennifer Grappone

FormatPaperback

Dimensions

Item Height234 mm

Item Weight634 g

Item Width190 mm

Additional Product Features

Country/Region of ManufactureUnited States

Title_AuthorGradiva Couzin, Jennifer Grappone