Qualitative Research Methods : Collecting Evidence, Crafting Analysis, Communicating Impact by Sarah J. Tracy (2024, Trade Paperback)
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About this product
Product Identifiers
PublisherWiley & Sons, Incorporated, John
ISBN-101119988659
ISBN-139781119988656
eBay Product ID (ePID)10065351805
Product Key Features
Number of Pages480 Pages
Publication NameQualitative Research Methods : Collecting Evidence, Crafting Analysis, Communicating Impact
LanguageEnglish
Publication Year2024
SubjectCommunication Studies, General
TypeTextbook
AuthorSarah J. Tracy
Subject AreaSocial Science, Language Arts & Disciplines
FormatTrade Paperback
Dimensions
Item Height0.9 in
Item Weight36.9 Oz
Item Length10 in
Item Width7 in
Additional Product Features
Edition Number3
Intended AudienceScholarly & Professional
LCCN2024-006652
Dewey Edition23
IllustratedYes
Dewey Decimal001.4/2
SynopsisStep-by-step advice for constructing a qualitative project from beginning to end, covering both foundational theory and real-world application Qualitative Research Methods: Collecting Evidence, Crafting Analysis, Communicating Impact guides you through sequential stages of a qualitative research project, from project design and data collection to analysis, interpretation, and presentation. Drawing on her background in qualitative research methods and human communication, Sarah J. Tracy shares personal and backstage stories while showing you how to code data, craft meaningful claims, develop theoretical explanations, and communicate research that impacts key stakeholders. Employing a practical, problem-based contextual approach, the third edition of Qualitative Research Methods incorporates developments in textual, media, visual, arts-based, and digital analysis. New coverage includes social media data-scraping techniques, AI and ChatGPT, fieldwork and interviewing, digital ethnography, working with neurodivergent populations, adopting digital and traditional archival approaches, and much more. This edition includes a wealth of new examples, case studies, discussion questions, full-color visuals, and hands-on "Project Building Blocks" activities you can use at any stage of your qualitative research project. Supported by a companion website containing extensive teaching and learning tools, Qualitative Research Methods: Collecting Evidence, Crafting Analysis, Communicating Impact is an indispensable resource for undergraduates, graduate students, and faculty across multiple disciplines, as well as researchers, ethnographers, and user experience professionals looking to hone their methodological practice.
LC Classification NumberH62.T6333 2024
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