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Principles of Direct and Database Marketing by Alan Tapp (2005, Trade Paperback)
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The_Book_Fountain (184431)
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About this product
Product Identifiers
PublisherPearson Education, the Limited
ISBN-100273683551
ISBN-139780273683551
eBay Product ID (ePID)94969800
Product Key Features
Number of Pages504 Pages
LanguageEnglish
Publication NamePrinciples of Direct and Database Marketing
Publication Year2005
SubjectMarketing / General, E-Commerce / Internet Marketing
FeaturesRevised
TypeTextbook
AuthorAlan Tapp
Subject AreaBusiness & Economics
FormatTrade Paperback
Dimensions
Item Height1.1 in
Item Weight33.8 Oz
Item Length9.7 in
Item Width7.4 in
Additional Product Features
Edition Number3
Intended AudienceCollege Audience
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