Optimize : How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing by Lee Odden (2014, CD Mp3)

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About this product

Product Identifiers

PublisherBrilliance Publishing, Inc.
ISBN-101480590215
ISBN-139781480590212
eBay Product ID (ePID)27069220147

Product Key Features

TopicE-Commerce / Internet Marketing
Publication Year2014
Book TitleOptimize : How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing
LanguageEnglish
GenreBusiness & Economics
AuthorLee Odden
FormatCD Mp3

Dimensions

Item Height0.5 In.
Item Length7.5 In.
Item Width5.4 In.

Additional Product Features

Intended AudienceTrade
Dewey Edition23
Number of Volumes1 vol.
Dewey Decimal658.872
Edition DescriptionUnabridged edition
SynopsisAttract, engage, and inspire your customers with an "Optimize and Socialize" content marketing strategy. Optimize is designed to give listeners a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Companies, large and small, will benefit from the practical planning and creative content marketing tactics in this audiobook that have been proven to increase online performance across marketing, public relations, and customer service. Learn to incorporate essential content optimization and social media engagement principles thereby increasing their ability to acquire and engage relevant customers online. Optimize provides insights from Lee Odden, one of the leading authorities on Content and Online Marketing. This audiobook explains how to: -- Create a blueprint for integrated search, social media and content marketing strategy-- Determine which creative tactics will provide the best results for your company-- Implement search and social optimization holistically in the organization-- Measure the business value of optimized and socialized content marketing-- Develop guidelines, processes and training to scale online marketing success Optimize offers a tested approach for a customer-centric and adaptive online marketing strategy that incorporates the best of content, social media marketing, and search engine optimization tactics., Attract, engage, and inspire your customers with an "Optimize and Socialize" content marketing strategy. Optimize is designed to give listeners a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Companies, large and small, will benefit from the practical planning and creative content marketing tactics in this audiobook that have been proven to increase online performance across marketing, public relations, and customer service. Learn to incorporate essential content optimization and social media engagement principles thereby increasing their ability to acquire and engage relevant customers online. Optimize provides insights from Lee Odden, one of the leading authorities on Content and Online Marketing. This audiobook explains how to: -- Create a blueprint for integrated search, social media and content marketing strategy -- Determine which creative tactics will provide the best results for your company -- Implement search and social optimization holistically in the organization -- Measure the business value of optimized and socialized content marketing -- Develop guidelines, processes and training to scale online marketing success Optimize offers a tested approach for a customer-centric and adaptive online marketing strategy that incorporates the best of content, social media marketing, and search engine optimization tactics.
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