Menswear Revolution: The Transformation of Contemporary Men's Fashion by Jay McCauley Bowstead (Paperback, 2018)

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About this product

Product Information

In recent years, menswear has moved decisively center stage. Menswear Revolution investigates the transformation of men's fashion through the lens of shifting masculinities, examining how its increasing diversity has created new ways for men to explore and express their identities. Harnessing sustained market growth and creative dynamism on the runway, ground-breaking designers from Raf Simons and Hedi Slimane to Craig Green have revolutionized the discipline with their bold re-imaginings of the male wardrobe. Analysing the role of the media in shaping attitudes to men's fashion, Menswear Revolution studies how competing narratives of masculinity are reflected in popular discourse. Taking us from the mod and peacock revolutions of the 1960s to the new wave aesthetics of the 1980s, the book explores historical precedents for today's menswear scene - and looks at the evolution of the 'ideal' male body, from the muscular to the lean and boyish. Combining interviews with fashion professionals with close analyses of garments and advertising, Menswear Revolution provides an authoritative account of menswear design today. Highlighting its relationship to changing concepts of gender, the book provides a much-needed update to scholarship on masculinity, fashion and the body.

Product Identifiers

PublisherBloomsbury Publishing
ISBN-139781474289016
eBay Product ID (ePID)20046606712

Product Key Features

Number of Pages224 Pages
LanguageEnglish
Publication NameMenswear Revolution: the Transformation of Contemporary Men's Fashion
Publication Year2018
TypeTextbook
AuthorJay Mccauley Bowstead
Subject AreaGender Issues
FormatPaperback

Dimensions

Item Height234 mm
Item Weight395 g
Item Width156 mm

Additional Product Features

Country/Region of ManufactureUnited Kingdom
Title_AuthorJay Mccauley Bowstead
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