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Media Convergence / Medienkonvergenz Ser.: Journalism and Media Convergence by Stephan Russ-Mohl (2016, Trade Paperback)
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About this product
Product Identifiers
PublisherDE Gruyter Gmbh, Walter
ISBN-103110484560
ISBN-139783110484564
eBay Product ID (ePID)221574780
Product Key Features
Number of Pages176 Pages
Publication NameJournalism and Media Convergence
LanguageEnglish
SubjectCommunication Studies, Journalism, Library & Information Science / General, Telecommunications
Publication Year2016
TypeTextbook
AuthorStephan Russ-Mohl
Subject AreaTechnology & Engineering, Language Arts & Disciplines
SeriesMedia Convergence / Medienkonvergenz Ser.
FormatTrade Paperback
Dimensions
Item Weight14.9 Oz
Item Length9.1 in
Item Width6.1 in
Additional Product Features
Intended AudienceScholarly & Professional
Dewey Edition23
Grade FromCollege Graduate Student
Series Volume Number5
Grade ToCollege Graduate Student
Dewey Decimal070.068
SynopsisJournalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitioners and researchers describe and analyze the relationships between media convergence and advertising, public relations, social media and other areas of communication posing a challenge to journalism., Ziel der interdisziplinären Schriftenreiheist es, die Auswirkungen der Digitalisierung auf die Medien, Kommunikationsformen, Medienmärkte und das Mediennutzungsverhalten zu untersuchen, dieVeränderungsprozesse im sozialen, kulturellen, politischen, ökonomischen und rechtlichen Bereich zu analysieren, um die daraus erwachsenen Potentiale und Konfliktfelder kritisch zu reflektieren und wissenschaftlich aufzuarbeiten.
LC Classification NumberPN4784.M34
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