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Product Information

Effectively measuring the usability of any product requires choosing the right metric, applying it, and effectively using the information it reveals. Measuring the User Experience provides the first single source of practical information to enable usability professionals and product developers to do just that. Authors Tullis and Albert organize dozens of metrics into six categories: performance, issues-based, self-reported, web navigation, derived, and behavioral/physiological. They explore each metric, considering best methods for collecting, analyzing, and presenting the data. They provide step-by-step guidance for measuring the usability of any type of product using any type of techlogy. This book: presents criteria for selecting the most appropriate metric for every case; takes a product and techlogy neutral approach; and, presents in-depth case studies to show how organizations have successfully used the metrics and the information they revealed.

Product Identifiers

PublisherMorgan Kaufmann Publishers in, Elsevier Science & Technology

ISBN-100123735580

ISBN-139780123735584

eBay Product ID (ePID)96004171

Product Key Features

Number of Pages336 Pages

Publication NameMeasuring the User Experience : Collecting, Analyzing, and Presenting Usability Metrics

LanguageEnglish

Publication Year2008

SubjectComputing: Professional & Programming

TypeTextbook

Subject AreaComputers, Technology & Engineering

AuthorBill Albert, Tom Tullis

SeriesInteractive Technologies Ser.

FormatPaperback

Dimensions

Item Height0.3 in

Item Weight24.1 Oz

Item Length9.3 in

Item Width7.5 in

Height235mm

Width190mm

Weight690g

Additional Product Features

Date of Publication28/04/2008

Intended AudienceCollege Audience

Place of PublicationSan Francisco

Spine18mm

Series TitleInteractive Technologies

Country of PublicationUnited States

GenreComputing: Professional & Programming

Author BiographyTom Tullis is Vice President of Usability and User Insight at Fidelity Investments and Adjunct Professor at Bentley University in the Human Factors in Information Design program. He joined Fidelity in 1993 and was instrumental in the development of the company's usability department, including a state-of-the-art Usability Lab. Prior to joining Fidelity, he held positions at Canon Information Systems, McDonnell Douglas, Unisys Corporation, and Bell Laboratories. He and Fidelity's usability team have been featured in a number of publications, including Newsweek , Business 2.0 , Money , The Boston Globe , The Wall Street Journal , and The New York Times. Bill Albert is Director of the Design and Usability Center at Bentley University. Prior to joining Bentley, Bill was Director of User Experience at Fidelity Investments, Senior User Interface Researcher at Lycos, and Post-Doctoral Research Scientist at Nissan Cambridge Basic Research. Bill is an Adjunct Professor in Human Factors in Information Design at Bentley University and a frequent instructor at the International Usability Professional's Association Annual Conference. Bill has published and presented his research at more than thirty national and international conferences. He is coauthor (with Tom Tullis) of Measuring the User Experience and Beyond the Usability Lab. He is on the editorial board for the Journal of Usability Studies.

Content NoteApprox. 140 Illustrations