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Praise for Marketing for the Mental Health Professional: An Innovative Guide for Practitioners This book is packed with useful strategies that have worked for years and years in the business world. People who follow the advice here are going to go places. ?Dr. Thomas Phelan, Psychologist and bestselling author of 1-2-3 Magic David's book is brilliant! He guides us through our own resistance and the unquestioned beliefs we have held around marketing, money, and our profession. Not only have I received a long-overdue education, David has inspired in me the creativity, courage, and confidence to create my own vision. ?Melinda Edwards, MD, Psychiatrist A hands-on guide to building a successful mental health practice There is real opportunity for growth, advancement, and overall success within the mental health profession. Marketing for the Mental Health Professional helps you acquire and apply the powerful, proven sales and marketing techniques and strategies needed to create and cultivate a thriving mental health practice. Filled with real-life stories and helpful tips, this book provides you with the tools to build your practice, including guidance on: Using customer-based selling to create a thriving practice Developing effective strategies for engaging clients, building credibility, and earning loyalty Identifying true prospects that will lead to long-term success Using power, influence, and persuasion to help grow your practice Creating an impression and being remembered Using Internet technology to start a conversation and build relevance A practical guide for professionals looking to achieve long-term success in the field, Marketing for the Mental Health Professional proposes a different way of thinking about the profession. It leverages and incorporates key business, sales, and marketing principles that best in class organizations and sales/marketing professionals use to generate an increase in market share, financial wealth, and overall achievement.

Product Identifiers

PublisherJohn Wiley & Sons Inc

ISBN-139780470560914

eBay Product ID (ePID)94785303

Product Key Features

Number of Pages208 Pages

Publication NameMarketing for the Mental Health Professional: an Innovative Guide for Practitioners

LanguageEnglish

SubjectHealthcare System, Marketing

Publication Year2010

TypeTextbook

AuthorDavid P. Diana

FormatPaperback

Dimensions

Item Height241 mm

Item Weight266 g

Item Width155 mm

Additional Product Features

Country/Region of ManufactureUnited States

Title_AuthorDavid P. Diana

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Marketing for the Mental Health Professional: An Innovative Guide for Practitioners by David P. Diana (Paperback, 2010)