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Marketing Pathfinder : Key Concepts and Cases for Marketing Strategy and Decision Making by Michael M. Saren and David W. Stewart (2014, Trade Paperback)
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About this product
Product Identifiers
PublisherWiley & Sons, Incorporated, John
ISBN-101119961769
ISBN-139781119961765
eBay Product ID (ePID)19046597830
Product Key Features
Number of Pages288 Pages
LanguageEnglish
Publication NameMarketing Pathfinder : Key Concepts and Cases for Marketing Strategy and Decision Making
SubjectMarketing / General, General, Strategic Planning
Publication Year2014
TypeTextbook
AuthorMichael M. Saren, David W. Stewart
Subject AreaBusiness & Economics
FormatTrade Paperback
Dimensions
Item Height0.6 in
Item Weight19.1 oz.
Item Length9.6 in
Item Width7.4 in
Additional Product Features
Edition Number2
Intended AudienceCollege Audience
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