Market Research in the Internet Age : Leveraging the Internet for Market Measurement and Consumer Insight by Robert W. Monster and Raymond C. Pettit (2002, Hardcover)

The_Book_Fountain (184479)
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About this product

Product Identifiers

PublisherWiley & Sons, Incorporated, John
ISBN-100470820640
ISBN-139780470820643
eBay Product ID (ePID)95508116

Product Key Features

Number of Pages300 Pages
Publication NameMarket Research in the Internet Age : Leveraging the Internet for Market Measurement and Consumer Insight
LanguageEnglish
Publication Year2002
SubjectStrategic Planning, Marketing / Telemarketing, Marketing / Research
TypeTextbook
AuthorRobert W. Monster, Raymond C. Pettit
Subject AreaBusiness & Economics
FormatHardcover

Dimensions

Item Height1.2 in
Item Weight23.7 Oz
Item Length9.4 in
Item Width6.4 in

Additional Product Features

Intended AudienceScholarly & Professional
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