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Market Research in the Internet Age : Leveraging the Internet for Market Measurement and Consumer Insight by Robert W. Monster and Raymond C. Pettit (2002, Hardcover)
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About this product
Product Identifiers
PublisherWiley & Sons, Incorporated, John
ISBN-100470820640
ISBN-139780470820643
eBay Product ID (ePID)88999466
Product Key Features
Number of Pages300 Pages
Publication NameMarket Research in the Internet Age : Leveraging the Internet for Market Measurement and Consumer Insight
LanguageEnglish
Publication Year2002
SubjectStrategic Planning, Marketing / Telemarketing, Marketing / Research
TypeTextbook
AuthorRobert W. Monster, Raymond C. Pettit
Subject AreaBusiness & Economics
FormatHardcover
Dimensions
Item Height1.2 in
Item Weight23.7 oz.
Item Length9.4 in
Item Width6.4 in
Additional Product Features
Intended AudienceScholarly & Professional
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