Managing Customer Experience and Relationships : A Strategic Framework by Martha Rogers and Don Peppers (2016, Hardcover)

World of Books Ltd (10440696)
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About this product

Product Identifiers

PublisherWiley & Sons, Incorporated, John
ISBN-101119236258
ISBN-139781119236252
eBay Product ID (ePID)228506729

Product Key Features

Number of Pages624 Pages
Publication NameManaging Customer Experience and Relationships : a Strategic Framework
LanguageEnglish
SubjectMarketing / General, Customer Relations, Decision-Making & Problem Solving
Publication Year2016
TypeTextbook
AuthorMartha Rogers, Don Peppers
Subject AreaBusiness & Economics
FormatHardcover

Dimensions

Item Height1.8 in
Item Weight40.1 oz.
Item Length9.3 in
Item Width7.1 in

Additional Product Features

Edition Number3
Intended AudienceScholarly & Professional
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