Picture 1 of 18
Stock photo
Picture 1 of 18
Stock photo
Keep It Simple : The Early Design Years of Apple by Hartmut Esslinger (2014, Hardcover)
Friends of the Palo Alto Library (2590)
99.7% positive feedback
Price:
US $399.99
ApproximatelyRM 1,692.56
+ $41.36 shipping
Returns:
30 days return. Buyer pays for return shipping. If you use an eBay shipping label, it will be deducted from your refund amount.
Condition:
Oops! Looks like we're having trouble connecting to our server.
Refresh your browser window to try again.
About this product
Product Identifiers
PublisherArnoldsche Art Publishers
ISBN-103897904071
ISBN-139783897904071
eBay Product ID (ePID)171820631
Product Key Features
Book TitleKeep It Simple : the Early Design Years of Apple
Number of Pages296 Pages
LanguageEnglish
Publication Year2014
TopicIndustries / Computers & Information Technology, History & Criticism, Industrial Design / General
IllustratorYes
GenreDesign, Technology & Engineering, Business & Economics
AuthorHartmut Esslinger
FormatHardcover
Dimensions
Item Height0.9 in
Item Weight45.4 Oz
Item Length10.2 in
Item Width9 in
Additional Product Features
Intended AudienceTrade
ReviewsHartmut Esslinger knows a thing or two about industrial design and what it's done for Apple. He worked directly with Steve Jobs to establish a "design language" that was used on the Macintosh line of computers for over a decade., "Keep It Simple" is filled with prototypes and drawings in the "Snow White" style, as well as many familiar finished designs..... We need to give credit to Mr. Esslinger for being a true visionary.--John Maeda; The Wall Street Journal; December 14, 2013, Hartmut Esslinger knows a thing or two about industrial design and what it's done for Apple. He worked directly with Steve Jobs to establish a "design language" that was used on the Macintosh line of computers for over a decade.--Christopher Mims, Quartz; September 12, 2013, Keep It Simple is filled with prototypes and drawings in the "Snow White" style, as well as many familiar finished designs... We need to give credit to Mr. Esslinger for being a true visionary.
Dewey Edition23
Dewey Decimal745.2
Table Of ContentTOC: THE RED BOOKMY WAY TO STEVESNOW WHITEA FAMILY PERSPECTIVEEDEN IN THE VALLEYMAGIC AT WORKA HERO'S JOURNEYTHE WHITE ALBUM
Synopsis- The true design story behind the evolution of Apple computers - An inspiring collaboration of Steve Jobs and author Hartmut Esslinger - 380 illustrations that takes a step by step view of the most famous brand that's still a dominating force today Keep it Simple is the authentic story of the collaboration between Steve Jobs and Hartmut Esslinger, which began in 1982. The result of this partnership between entrepreneur and designer was revolutionary, in terms of historic dimensions: Steve Jobs was the first to make strategic design the core of Apple's Business Strategy. From this, Apple grew from a technology focused company into one of the world's most successful, global brands and this was achieved by creating and delivering innovative and intelligent products. Of course, there are many books about Steve Jobs and Apple. Professionals everywhere want to be like him - or want their company to succeed like Apple - so they compulsively absorb accounts of his work, hoping to find the magic recipe. For those readers this book is a first, because it tells the story of Apple's evolution from the inside and its initial conception, when Steve was first driven by the power of design to establish it as the strategic core of Apple's business model. This book is also for the millions of Apple users, admirers, fans, and critics who may be curious about the origins of the products and the brand they feel so deeply about. Here is the story of the most amazing creative journey, which had to overcome tremendous opposition, both inside Apple and across the wider technology industry., Introduces the success story of Apple from the viewpoint of Hartmut Esslinger, who as an external designer in close collaboration with Steve Jobs was essentially responsible for the design of Apple products. His authentic perspective dispels many a myth - a must for all Apple enthusiasts., -The true design story behind the evolution of Apple computers -An inspiring collaboration of Steve Jobs and author Hartmut Esslinger -380 illustrations that takes a step by step view of the most famous brand that's still a dominating force today Keep it Simple is the authentic story of the collaboration between Steve Jobs and Hartmut Esslinger, which began in 1982. The result of this partnership between entrepreneur and designer was revolutionary, in terms of historic dimensions: Steve Jobs was the first to make strategic design the core of Apple's Business Strategy. From this, Apple grew from a technology focused company into one of the world's most successful, global brands and this was achieved by creating and delivering innovative and intelligent products. Of course, there are many books about Steve Jobs and Apple. Professionals everywhere want to be like him - or want their company to succeed like Apple - so they compulsively absorb accounts of his work, hoping to find the magic recipe. For those readers this book is a first, because it tells the story of Apple's evolution from the inside and its initial conception, when Steve was first driven by the power of design to establish it as the strategic core of Apple's business model. This book is also for the millions of Apple users, admirers, fans, and critics who may be curious about the origins of the products and the brand they feel so deeply about. Here is the story of the most amazing creative journey, which had to overcome tremendous opposition, both inside Apple and across the wider technology industry., * The true design story behind the evolution of Apple computers * An inspiring collaboration of Steve Jobs and author Hartmut Esslinger * 380 illustrations that takes a step by step view of the most famous brand that's still a dominating force today Keep it Simple is the authentic story of the collaboration between Steve Jobs and Hartmut Esslinger, which began in 1982. The result of this partnership between entrepreneur and designer was revolutionary, in terms of historic dimensions: Steve Jobs was the first to make strategic design the core of Apple's Business Strategy. From this, Apple grew from a technology focused company into one of the world's most successful, global brands and this was achieved by creating and delivering innovative and intelligent products.Of course, there are many books about Steve Jobs and Apple. Professionals everywhere want to be like him - or want their company to succeed like Apple - so they compulsively absorb accounts of his work, hoping to find the magic recipe. For those readers this book is a first, because it tells the story of Apple's evolution from the inside and its initial conception, when Steve was first driven by the power of design to establish it as the strategic core of Apple's business model.This book is also for the millions of Apple users, admirers, fans, and critics who may be curious about the origins of the products and the brand they feel so deeply about.Here is the story of the most amazing creative journey, which had to overcome tremendous opposition, both inside Apple and across the wider technology industry.
LC Classification NumberTS171
Be the first to write a review
