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Introduction to Marketing Communications : An Integrated Approach by John Burnett and Sandra Moriarty (1997, Hardcover)
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The_Book_Fountain (184431)
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About this product
Product Identifiers
PublisherPrentice Hall Ptr
ISBN-100132690853
ISBN-139780132690850
eBay Product ID (ePID)95399855
Product Key Features
Number of Pages752 Pages
LanguageEnglish
Publication NameIntroduction to Marketing Communications : an Integrated Approach
Publication Year1997
SubjectMarketing / General, Management, Advertising & Promotion
TypeTextbook
AuthorJohn Burnett, Sandra Moriarty
Subject AreaBusiness & Economics
FormatHardcover
Dimensions
Item Height1.2 in
Item Weight56 Oz
Item Length10.3 in
Item Width8.3 in
Additional Product Features
Intended AudienceCollege Audience
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