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Effective Crisis Communication : Moving from Crisis to Opportunity by Robert R. Ulmer, Matthew W. Seeger and Timothy L. Sellnow (2017, Trade Paperback)
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About this product
Product Identifiers
PublisherSAGE Publications, Incorporated
ISBN-101506315739
ISBN-139781506315737
eBay Product ID (ePID)238011273
Product Key Features
Number of Pages240 Pages
Publication NameEffective Crisis Communication : Moving from Crisis to Opportunity
LanguageEnglish
SubjectBusiness Communication / General, Communication Studies, Decision-Making & Problem Solving, Management, Emergency Management
Publication Year2017
TypeTextbook
Subject AreaTechnology & Engineering, Language Arts & Disciplines, Business & Economics
AuthorRobert R. Ulmer, Matthew W. Seeger, Timothy L. Sellnow
FormatTrade Paperback
Dimensions
Item Height0.5 in
Item Weight12 Oz
Item Length9 in
Item Width6 in
Additional Product Features
Edition Number4
Intended AudienceCollege Audience
LCCN2017-040901
Dewey Edition23
IllustratedYes
Dewey Decimal658.477
SynopsisIn this fully updated Fourth Edition of Effective Crisis Communication, three of today's most respected crisis/risk communication scholars provide the latest theories and innovative approaches for handling crisis. Unlike other crisis communication texts, this acclaimed book answers the question, "what now?" and explains how organizations can create the potential for opportunity, renewal, and growth through effective crisis communication. Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for taking the many challenges that crises present and turning those challenges into opportunities. Practical lessons and in-depth case studies highlight successes and failures in dealing with core issues of crisis leadership, including managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis. New to the Fourth Edition: New and updated examples and case studies include diverse cases from recent headlines such as SeaWorld's reaction to Blackfish, the United Airlines debacle, and the Flint Water Crisis. Updated theories and references throughout provide readers with the latest information for effective crisis communication., In this fully updated Fourth Edition of Effective Crisis Communication, three of today's most respected crisis/risk communication scholars provide the latest theories and innovative approaches for handling crisis. Unlike other crisis communication texts, this acclaimed book answers the question, "what now?" and explains how organizations can create the potential for opportunity, renewal, and growth through effective crisis communication. Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for taking the many challenges that crises present and turning those challenges into opportunities. Practical lessons and in-depth case studies highlight successes and failures in dealing with core issues of crisis leadership, including managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis. New to the Fourth Edition: New and updated examples and case studies include diverse cases from recent headlines such as SeaWorld's reaction to Blackfish, the United Airlines debacle, and the Flint Water Crisis. Updated theories and references throughout provide you with the latest information for effective crisis communication., This fully updated fourth edition includes the latest theories and innovative approaches for handling crisis and, unlike other crisis communication texts, explores how effective crisis communication can result in organizational opportunity, renewal and growth.
LC Classification NumberHD49.U44 2018
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