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Big Data at Work : Dispelling the Myths, Uncovering the Opportunities by Thomas H. Davenport (2014, Hardcover)
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About this product
Product Identifiers
PublisherHarvard Business Review Press
ISBN-101422168166
ISBN-139781422168165
eBay Product ID (ePID)168287677
Product Key Features
Book TitleBig Data at Work : Dispelling the Myths, Uncovering the Opportunities
Number of Pages240 Pages
LanguageEnglish
Publication Year2014
TopicBusiness Ethics, Information Management, Management, Databases / Data Mining, Strategic Planning
IllustratorYes
GenreComputers, Business & Economics
AuthorThomas H. Davenport
FormatHardcover
Dimensions
Item Height0.9 in
Item Weight16 Oz
Item Length9.5 in
Item Width6.4 in
Additional Product Features
Intended AudienceTrade
LCCN2013-039005
Dewey Edition23
ReviewsADVANCE PRAISE for Big Data at Work : Jane Griffin, Managing Director Analytics, Deloitte Canada and Americas— Big Data at Work is the first and only book to describe how real organizations are using big data, extracting value from it, and combining it with other forms of data and analytics. It's an invaluable guide to planning and action." Jonathan D. Becher, Chief Marketing Officer, SAP— Is Big Data a buzzword or does it have practical applications in business? Big Data at Work goes beyond tech-talk to help businesspeople turn Big Data into Big Decisions." Gary L. Gottlieb, MD, MBA, President and CEO, Partners HealthCare System, Inc.; Professor of Psychiatry, Harvard Medical School— Big Data at Work provides a terrific foundation for thoughtful planning to exploit the business opportunities created by diverse and vast sources of information. Davenport's clear approach will enlighten managers about the need to carefully mine these resources to improve operations and products while driving new and competitive strategies." Rob Bearden, CEO, Hortonworks— Thomas Davenport has supplied a smart, practical book for anyone looking to unlock the opportunities—and avoid the pitfalls—of big data." Adele K. Sweetwood, Vice President, Americas Marketing & Support, SAS— Conversational, engaging, and an exceptional guide for decision making in the big data world. Big Data at Work offers insight to the business and technology components of a big data strategy, a path to success, and best practices from across industry sectors.", It's a required reading for managers that need a straightforward, hype-free introduction to big data, a clear and clarifying signal" in the incredible noise around the confusing and mislabeled term." — Forbes Davenport is a methodologically-sound researcher. His deep interviews and surveys of executives and data scientists set a standard for excellence in an industry where marketing bravado generally supersedes scientific rigor" — Information Management (information-management.com) ADVANCE PRAISE for Big Data at Work : Jane Griffin, Managing Director Analytics, Deloitte Canada and Americas— Big Data at Work is the first and only book to describe how real organizations are using big data, extracting value from it, and combining it with other forms of data and analytics. It's an invaluable guide to planning and action." Jonathan D. Becher, Chief Marketing Officer, SAP— Is Big Data a buzzword or does it have practical applications in business? Big Data at Work goes beyond tech-talk to help businesspeople turn Big Data into Big Decisions." Gary L. Gottlieb, MD, MBA, President and CEO, Partners HealthCare System, Inc.; Professor of Psychiatry, Harvard Medical School— Big Data at Work provides a terrific foundation for thoughtful planning to exploit the business opportunities created by diverse and vast sources of information. Davenport's clear approach will enlighten managers about the need to carefully mine these resources to improve operations and products while driving new and competitive strategies." Rob Bearden, CEO, Hortonworks— Thomas Davenport has supplied a smart, practical book for anyone looking to unlock the opportunities—and avoid the pitfalls—of big data." Adele K. Sweetwood, Vice President, Americas Marketing & Support, SAS— Conversational, engaging, and an exceptional guide for decision making in the big data world. Big Data at Work offers insight to the business and technology components of a big data strategy, a path to success, and best practices from across industry sectors.", It's a required reading for managers that need a straightforward, hype-free introduction to big data, a clear and clarifying signal" in the incredible noise around the confusing and mislabeled term." — Forbes The book covers all aspects of the issue, from what big data means, to whom you must hire, to what technologies to follow. It's surprisingly easy to read, given the topic, and offers good examples to ponder from startups and large firm." — Globe & Mail Davenport is a methodologically-sound researcher. His deep interviews and surveys of executives and data scientists set a standard for excellence in an industry where marketing bravado generally supersedes scientific rigor" — Information Management (information-management.com) ADVANCE PRAISE for Big Data at Work : Jane Griffin, Managing Director Analytics, Deloitte Canada and Americas— Big Data at Work is the first and only book to describe how real organizations are using big data, extracting value from it, and combining it with other forms of data and analytics. It's an invaluable guide to planning and action." Jonathan D. Becher, Chief Marketing Officer, SAP— Is Big Data a buzzword or does it have practical applications in business? Big Data at Work goes beyond tech-talk to help businesspeople turn Big Data into Big Decisions." Gary L. Gottlieb, MD, MBA, President and CEO, Partners HealthCare System, Inc.; Professor of Psychiatry, Harvard Medical School— Big Data at Work provides a terrific foundation for thoughtful planning to exploit the business opportunities created by diverse and vast sources of information. Davenport's clear approach will enlighten managers about the need to carefully mine these resources to improve operations and products while driving new and competitive strategies." Rob Bearden, CEO, Hortonworks— Thomas Davenport has supplied a smart, practical book for anyone looking to unlock the opportunities—and avoid the pitfalls—of big data." Adele K. Sweetwood, Vice President, Americas Marketing & Support, SAS— Conversational, engaging, and an exceptional guide for decision making in the big data world. Big Data at Work offers insight to the business and technology components of a big data strategy, a path to success, and best practices from across industry sectors.", "It's a required reading for managers that need a straightforward, hype-free introduction to big data, a clear and clarifying "signal" in the incredible noise around the confusing and mislabeled term." -- Forbes "Davenport has written a thought-provoking book about a current topic that is becoming more important to business and individuals every day. Summed up: Highly recommended." -- Choice magazine "The book covers all aspects of the issue, from what big data means, to whom you must hire, to what technologies to follow. It's surprisingly easy to read, given the topic, and offers good examples to ponder from startups and large firm." -- Globe & Mail "Davenport is a methodologically-sound researcher. His deep interviews and surveys of executives and data scientists set a standard for excellence in an industry where marketing bravado generally supersedes scientific rigor" -- Information Management (information-management.com) ADVANCE PRAISE for Big Data at Work : Jane Griffin, Managing Director Analytics, Deloitte Canada and Americas-- " Big Data at Work is the first and only book to describe how real organizations are using big data, extracting value from it, and combining it with other forms of data and analytics. It's an invaluable guide to planning and action." Jonathan D. Becher, Chief Marketing Officer, SAP-- "Is Big Data a buzzword or does it have practical applications in business? Big Data at Work goes beyond tech-talk to help businesspeople turn Big Data into Big Decisions." Gary L. Gottlieb, MD, MBA, President and CEO, Partners HealthCare System, Inc.; Professor of Psychiatry, Harvard Medical School-- " Big Data at Work provides a terrific foundation for thoughtful planning to exploit the business opportunities created by diverse and vast sources of information. Davenport's clear approach will enlighten managers about the need to carefully mine these resources to improve operations and products while driving new and competitive strategies." Rob Bearden, CEO, Hortonworks-- "Thomas Davenport has supplied a smart, practical book for anyone looking to unlock the opportunities--and avoid the pitfalls--of big data." Adele K. Sweetwood, Vice President, Americas Marketing & Support, SAS-- "Conversational, engaging, and an exceptional guide for decision making in the big data world. Big Data at Work offers insight to the business and technology components of a big data strategy, a path to success, and best practices from across industry sectors."
Dewey Decimal658.4/038
SynopsisGo ahead, be skeptical about big data. The author was--at first. When the term "big data" first came on the scene, bestselling author Tom Davenport ( Competing on Analytics , Analytics at Work ) thought it was just another example of technology hype. But his research in the years that followed changed his mind. Now, in clear, conversational language, Davenport explains what big data means--and why everyone in business needs to know about it. Big Data at Work covers all the bases: what big data means from a technical, consumer, and management perspective; what its opportunities and costs are; where it can have real business impact; and which aspects of this hot topic have been oversold. This book will help you understand: * Why big data is important to you and your organization * What technology you need to manage it * How big data could change your job, your company, and your industry * How to hire, rent, or develop the kinds of people who make big data work * The key success factors in implementing any big data project * How big data is leading to a new approach to managing analytics With dozens of company examples, including UPS, GE, Amazon, United Healthcare, Citigroup, and many others, this book will help you seize all opportunities--from improving decisions, products, and services to strengthening customer relationships. It will show you how to put big data to work in your own organization so that you too can harness the power of this ever-evolving new resource., From the author of the bestselling "Competing on Analytics" How to make big data work for your company. We know companies are awash in data; and we know mining and using this data in the right way can turn a mediocre company into a winning one. So how, as a leader, do you make that happen? In Big Data at Work , Tom Davenport gives managers a concise, nontechnical overview of big data and explains how to exploit the new opportunities it creates. He describes how big and small companies in a variety of industries are already achieving this potential, and he shares a new framework for developing a strategy that managers can put to immediate use. Cutting through the hype to surface only the information leaders need in order to apply this critical information to their own businesses, Davenport provides a much-needed guide through the data stream., Go ahead, be skeptical about big data. The author was--at first. When the term "big data" first came on the scene, bestselling author Tom Davenport ( Competing on Analytics , Analytics at Work ) thought it was just another example of technology hype. But his research in the years that followed changed his mind. Now, in clear, conversational language, Davenport explains what big data means--and why everyone in business needs to know about it. Big Data at Work covers all the bases: what big data means from a technical, consumer, and management perspective; what its opportunities and costs are; where it can have real business impact; and which aspects of this hot topic have been oversold. This book will help you understand: - Why big data is important to you and your organization - What technology you need to manage it - How big data could change your job, your company, and your industry - How to hire, rent, or develop the kinds of people who make big data work - The key success factors in implementing any big data project - How big data is leading to a new approach to managing analytics With dozens of company examples, including UPS, GE, Amazon, United Healthcare, Citigroup, and many others, this book will help you seize all opportunities--from improving decisions, products, and services to strengthening customer relationships. It will show you how to put big data to work in your own organization so that you too can harness the power of this ever-evolving new resource.
LC Classification NumberHD38.7.D379 2014
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