Dewey Decimal745.4
SynopsisFounded in 1925 by Danish innovators Peter Bang and Svend Olufsen, Bang & Olufsen is one of the world's foremost consumer electronics companies. For nearly a century, their audio products, television sets and telephones have continually broken the rules and conventions of product design, dictating visual trends and altering irrevocably the appearance of our homes in the process. The Art of Impossible takes you behind the company logo and delves into the stories behind each of the breakthrough, iconic Bang & Olufsen designs - from their first ever product through to the BeoLab 90. There is information on both the materials and manufacturing processes used for each Bang & Olufsen model, as well as profiles on the designers behind each innovative creation. The underlying philosophy, though, remains unwavering: that design must always serve a purpose. Featuring an extensive archive of sketches and prototypes, specially commissioned photographs of individual products in various interior settings, as well as an exclusive insight into the models that never found their way onto the market, this is the definitive publication on a company whose design inventions are in a league of their own., Founded in 1925 by Danish innovators Peter Bang and Svend Olufsen, Bang & Olufsen is one of the world's foremost consumer electronics companies. For nearly a century, their audio products, television sets, and telephones have broken the established rules and conventions of product design, dictating visual trends and altering irrevocably the appearance of our homes in the process. This book delves into the stories of each breakthrough, iconic Bang & Olufsen design. Overviews of both the materials and the manufacturing processes used for each Bang & Olufsen model are complemented by profiles on the designers behind each innovative creation. Throughout, the company's underlying philosophy remains unwavering: design must always serve a purpose. Featuring an extensive archive of sketches and prototypes, 300 specially commissioned photographs of individual products in various interior settings, as well as an exclusive insight into the models that never found their way onto the market, this is the definitive publication on a company whose design inventions are in a league of their own., The official 90th anniversary publication celebrating Bang & Olufsen, a consumer electronics brand whose excellence and innovation has shaped modern product design, This book delves into the stories of each breakthrough, iconic Bang & Olufsen design. Overviews of both the materials and the manufacturing processes used for each Bang & Olufsen model are complemented by profiles on the designers behind each innovative creation. Throughout, the company's underlying philosophy remains unwavering: design must always serve a purpose. Featuring an extensive archive of sketches and prototypes, 300 specially commissioned photographs of individual products in various interior settings, as well as an exclusive insight into the models that never found their way onto the market, this is the definitive publication on a company whose design inventions are in a league of their own.