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Advertising and Promotion an Integrated Communications Perspective
World of Books USA (1194465)
88.6% positive feedback
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ApproximatelyRM 56.24
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About this product
Product Identifiers
BrandMcGraw-Hill
GTIN9780071284400
UPC9780071284400
eBay Product ID (ePID)1500000268
Product Key Features
Narrative TypeNonfiction
EditionInternational Edition
AuthorGeorge
FormatPaperback
LanguageEnglish
TopicCommunications, Education, Marketing, Books
Publication Year2008
GenreEconomics, Management
Dimensions
Item Weight3 lbs
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