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Electronic Commerce 12th Edition by Gary Schneider (English) Paperback Book
US $156.72
ApproximatelyRM 660.92
Condition:
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Item specifics
- Condition
- Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
- ISBN-13
- 9781305867819
- Book Title
- Electronic Commerce
- ISBN
- 9781305867819
About this product
Product Identifiers
Publisher
Course Technology
ISBN-10
1305867815
ISBN-13
9781305867819
eBay Product ID (ePID)
219708080
Product Key Features
Number of Pages
624 Pages
Publication Name
Electronic Commerce
Language
English
Publication Year
2016
Subject
Management Information Systems, General, Information Technology, E-Commerce / General (See Also Computers / Electronic Commerce)
Features
Revised
Type
Textbook
Subject Area
Computers, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
9.2 in
Item Weight
34.5 Oz
Item Length
0.9 in
Item Width
7.4 in
Additional Product Features
Edition Number
12
LCCN
2015-960926
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
658.054678
Edition Description
Revised edition
Table Of Content
PART I: INTRODUCTION.1. Introduction to Electronic Commerce.2. Technology Infrastructure: The Internet and the World Wide Web.PART II: BUSINESS STRATEGIES FOR ELECTRONIC COMMERCE.3. Selling on the Web.4. Marketing on the Web.5. Business-to-Business Activities: Improving Efficiency and Reducing Costs.6. Social Networking, Mobile Commerce, and Online Auctions.7. The Environment of Electronic Commerce: Legal, Ethical, and Tax Issues.PART III: TECHNOLOGIES FOR ELECTRONIC COMMERCE.8. Web Server Hardware and Software.9. Electronic Commerce Software.10. Electronic Commerce Security.11. Payment Systems for Electronic Commerce.PART IV: INTEGRATION.12. Planning for Electronic Commerce.
Synopsis
Examine the latest developments in online business with cutting-edge coverage, real examples, actual business cases, and hands-on applications found in the market-leading ELECTRONIC COMMERCE, 12E. With comprehensive coverage of emerging strategies and today's most important technologies, this popular book equips you with a solid understanding of the dynamics of this fast-paced industry. The new edition offers thorough discussions of e-commerce growth in the rapidly-developing economies of China, India, and Brazil. You also examine key topics, such as social media and online marketing strategies, technology-enabled outsourcing, and online payment processing systems. New intriguing "Learning From Failure" segments help you draw important lessons from the experiences of actual companies as you review real-world e-commerce practices in action.
LC Classification Number
HF5548.32.S284 2017
Item description from the seller
Seller feedback (1,054,251)
- o***s (570)- Feedback left by buyer.Past monthVerified purchaseGreat, book! Fast shipping and excellent packing. Fantastic seller, thanks!
- _***f (27)- Feedback left by buyer.Past monthVerified purchaseThe book arrived in pristine condition- brand new and wrapped in plastic. This book was priced very fairly. Delivery took a little longer than expected, but the seller was very responsive and transparent. Overall, this has been a great experience and I would buy from this seller again.
- 2***l (255)- Feedback left by buyer.Past monthVerified purchaseGreat book thank you just took so long to get delivered .
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Seller feedback (1,054,251)
- o***s (570)- Feedback left by buyer.Past monthVerified purchaseGreat, book! Fast shipping and excellent packing. Fantastic seller, thanks!
- _***f (27)- Feedback left by buyer.Past monthVerified purchaseThe book arrived in pristine condition- brand new and wrapped in plastic. This book was priced very fairly. Delivery took a little longer than expected, but the seller was very responsive and transparent. Overall, this has been a great experience and I would buy from this seller again.
- 2***l (255)- Feedback left by buyer.Past monthVerified purchaseGreat book thank you just took so long to get delivered .