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The Effects of Social Media Advertising in China: Theory, Practices and Implicat

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eBay item number:395250304958
Last updated on May 10, 2024 09:23:32 MYTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
ISBN-13
9781032315409
Type
NA
Publication Name
NA
ISBN
9781032315409
Publication Year
2022
Format
Hardcover
Language
English
Book Title
Effects of Social Media Advertising in China : Theory, Practices and Implications
Author
Changchun Xuan
Item Length
9.2in
Publisher
Routledge, Chapman & Hall, Incorporated
Genre
Business & Economics, Social Science
Topic
Marketing / General, Media Studies, Commerce, Advertising & Promotion
Item Width
6.1in
Number of Pages
176 Pages

About this product

Product Information

The book aims to evaluate social media users' attitude towards social media advertising in mainland China.

Product Identifiers

Publisher
Routledge, Chapman & Hall, Incorporated
ISBN-10
1032315407
ISBN-13
9781032315409
eBay Product ID (ePID)
13057243343

Product Key Features

Book Title
Effects of Social Media Advertising in China : Theory, Practices and Implications
Author
Changchun Xuan
Format
Hardcover
Language
English
Topic
Marketing / General, Media Studies, Commerce, Advertising & Promotion
Publication Year
2022
Genre
Business & Economics, Social Science
Number of Pages
176 Pages

Dimensions

Item Length
9.2in
Item Width
6.1in

Additional Product Features

Lccn
2022-012466
Dewey Decimal
659.14/4
Intended Audience
Trade
Dewey Edition
23/Eng/20220718

Item description from the seller

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