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African Industrial Design Practice: Perspectives on Ubuntu Philosophy by Richie

US $279.79
ApproximatelyRM 1,182.87
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eBay item number:388603373310
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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
ISBN-13
9781032218366
Type
Does not apply
ISBN
9781032218366

About this product

Product Identifiers

Publisher
Routledge, Chapman & Hall, Incorporated
ISBN-10
1032218363
ISBN-13
9781032218366
eBay Product ID (ePID)
10061952501

Product Key Features

Book Title
African Industrial Design Practice : Perspectives on Ubuntu Philosophy
Number of Pages
312 Pages
Language
English
Topic
Industrial, Product, Ecology, Manufacturing
Publication Year
2023
Illustrator
Yes
Genre
Nature, Design, Technology & Engineering
Author
Yaone Rapitsenyane
Format
Hardcover

Dimensions

Item Length
9.2 in
Item Width
6.1 in

Additional Product Features

Intended Audience
Trade
LCCN
2023-014433
Dewey Edition
23
Dewey Decimal
745.2096
Synopsis
The underlying principle of this book is the African philosophy of Ubuntu, which acts as a guide for developing empathic products and services. The book makes the case that empathy is the key to any successful product and service design project because it enables designers to make wise design choices that align with users' demands. Fifteen chapters provide the latest industrial design developments, techniques, and processes explicitly targeting emerging economies. At the outset, it covers the design context and the philosophy of the Ubuntu approach, which places people and communities at the centre of the development agenda. The book covers new product development, design research, design cognition, digital and traditional prototyping, bringing products to the market, establishing a company's brand name, intellectual property rights, traditional knowledge, and the business case for design in Afrika. It concludes with a discussion about the future of design and the skills aspiring designers will need. African Industrial Design Practice: Perspectives on Ubuntu Philosophy will be an essential textbook for undergraduates, postgraduates, instructors, and beginner designers in emerging economies to provide regionally contextualised design processes, illustrated examples, and outcomes. Chapter 2 of this book is freely available as a downloadable Open Access PDF at http: //www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license., The underlying principle of this book is the African philosophy of Ubuntu, which acts as a guide for developing empathic products and services. The book makes the case that empathy is the key to any successful product and service design project because it enables designers to make wise design choices that align with users' demands. Fifteen chapters provide the latest industrial design developments, techniques, and processes explicitly targeting emerging economies. At the outset, it covers the design context and the philosophy of the Ubuntu approach, which places people and communities at the centre of the development agenda. The book covers new product development, design research, design cognition, digital and traditional prototyping, bringing products to the market, establishing a company's brand name, intellectual property rights, traditional knowledge, and the business case for design in Afrika. It concludes with a discussion about the future of design and the skills aspiring designers will need. African Industrial Design Practice: Perspectives on Ubuntu Philosophy will be an essential textbook for undergraduates, postgraduates, instructors, and beginner designers in emerging economies to provide regionally contextualised design processes, illustrated examples, and outcomes., The underlying principle of this book is the African philosophy of Ubuntu, acting as a guide for developing empathic products and services. It makes the case that empathy is the key to any successful product and service design project and enables designers to make wise design choices that align with users' demands.
LC Classification Number
TS115.A37 2023

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