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Marketing in the Digital Age by O'connor, John. Paperback. 0273641956. Good

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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
ISBN
9780273641957
Publication Year
2001
Type
Textbook
Format
Paperback
Language
English
Publication Name
Marketing in the Digital Age
Item Height
245mm
Author
John O'connor, Eamonn Galvin
Publisher
Pearson Education The Limited
Item Width
189mm
Subject
Computer Science
Item Weight
460g
Number of Pages
232 Pages

About this product

Product Information

While a week may be a long time in politics, two years is an eternity in today's e-Business age. Since the first edition of this book was published in 1997 the growth of e-Business has been phenomenal and has impacted on all aspects of marketing. Time is now measured at net speed where time to market is calculated in days and weeks rather than months or years. This new edition has been written to reflect these changes.

Product Identifiers

Publisher
Pearson Education The Limited
ISBN-13
9780273641957
eBay Product ID (ePID)
89015552

Product Key Features

Author
John O'connor, Eamonn Galvin
Publication Name
Marketing in the Digital Age
Format
Paperback
Language
English
Subject
Computer Science
Publication Year
2001
Type
Textbook
Number of Pages
232 Pages

Dimensions

Item Height
245mm
Item Width
189mm
Item Weight
460g

Additional Product Features

Title_Author
Eamonn Galvin, John O'connor
Country/Region of Manufacture
United Kingdom

Item description from the seller

Business seller information

Value Added Tax Number:
  • GB 920299721
Goldstone Books

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