Picture 1 of 1
Don't Mess with the Logo: The straight talking bible of branding by Andy Milliga
Condition:
4 available
Postage:
Located in: London, United Kingdom
Delivery:
Estimated between Fri, 21 Jun and Wed, 10 Jul to 43230
Returns:
Coverage:
Read item description or contact seller for details. See all detailsSee all details on coverage
(Not eligible for eBay purchase protection programmes)
Seller information
- 98.3% positive feedback
Registered as a Business Seller
Seller assumes all responsibility for this listing.
eBay item number:386923447681
Item specifics
- Condition
- Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
- ISBN-13
- 9780273714200
- Book Title
- Don't Mess with the Logo
- ISBN
- 9780273714200
- Publication Year
- 2009
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Don't Mess with the Logo: the Straight Talking Bible of Branding
- Item Height
- 216mm
- Publisher
- Pearson Education The Limited
- Item Width
- 138mm
- Subject
- Management, Marketing, Business
- Item Weight
- 371g
- Number of Pages
- 240 Pages
About this product
Product Information
Jon and Andy lay out a road-map for great brand management, packed with the essentials of brand theory and practical tips to make it happen. It does for brand management what the Haynes workshop manuals do for cars. Peter Gowers, Chief Executive, InterContinental Hotels Group, Asia-Pacific Brands are about difference and personality. This book really is different. It makes you think and makes you smile! Peter Fisk, The Genius Works Branding isn't rocket science but it sometimes pretends to be. Here's abook without such pretensions, a book to make you smile, learning while you smile. John Simmons, Director, The Writer an enjoyable read full of practical tips. There is far too much jargon in business generally and in branding and communications in particular, this book is an entertaining antidote to that Mike Lee, OBE, CEO Vero Communications Humorous, practical and everything you need to know about branding. This is a different kind of business book. You will find no jargon or dense, theory-laden text. Building a brand with impact is one of the most important tasks that any business faces. Few people understand how to actually go about creating an effective brand. This book is a no holds barred guide to what brand building is, what it isn't and exactly what you have to do to build your brand. Be inspired by real-life stories from the people who did and didn't mess with their logo and succeeded or failed as a result. Read the stories from big-name brands like Orange, M&S, Red Bull, Apple, Innocent, PwC and FCUK. There are numerous brand books but they either fall into the dull, worthy and theoretical which nobody reads or they tell case studies of famous brands which are soon out of date and which do not easily translate into practical advice. This book is unashamedly the antidote to that. It will tell you all you need to know about branding and entertain you at the same time.
Product Identifiers
Publisher
Pearson Education The Limited
ISBN-13
9780273714200
eBay Product ID (ePID)
90804956
Product Key Features
Publication Name
Don't Mess with the Logo: the Straight Talking Bible of Branding
Format
Paperback
Language
English
Subject
Management, Marketing, Business
Publication Year
2009
Type
Textbook
Number of Pages
240 Pages
Dimensions
Item Height
216mm
Item Width
138mm
Item Weight
371g
Additional Product Features
Series Title
Financial Times Series
Country/Region of Manufacture
United Kingdom
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 324767388
Seller assumes all responsibility for this listing.
eBay item number:386923447681
Postage and handling
Item location:
London, United Kingdom
Post to:
Worldwide
Excludes:
Afghanistan, Belarus, Bosnia and Herzegovina, Iceland, Libya, Nauru, Russian Federation, Serbia, Somalia, Ukraine, Yemen
Postage and handling | Each additional item | To | Service | Delivery*See Delivery notes |
---|---|---|---|---|
GBP 4.80 (approx RM 28.69) | GBP 4.80 (approx RM 28.69) | United States | Standard Postage (Standard Int'l Postage) |
Handling time |
---|
Will usually post within 3 business days of receiving cleared payment. |
Taxes |
---|
Taxes may be applicable at checkout. Learn moreLearn more about paying tax on eBay purchases. |
Sales Tax for an item #386923447681
Sales Tax for an item #386923447681
Seller collects sales tax for items shipped to the following states:
State | Sales Tax Rate |
---|
Return policy
After receiving the item, contact seller within |
---|
30 days |
The buyer is responsible for return postage costs.
Seller feedback (25,631)
0***i (1050)- Feedback left by buyer.
Past month
Verified purchase
Great item, well packaged- thank you ✨
e***b (1426)- Feedback left by buyer.
Past month
Verified purchase
Great book as described and very quick delivery
h***0 (588)- Feedback left by buyer.
Past month
Verified purchase
Aaaaaaaaaaaaa
More to explore :
- Bibles,
- The Bible Nonfiction Bible Fiction & Nonfiction Books,
- The Bible Audiobooks,
- Bibles Nonfiction Books,
- Bible Books 1850-1899,
- Bible Antiquarian & Collectible Books,
- Bible Books 1800-1849,
- Bible Large Print Nonfiction Books,
- Nonfiction Books & Fiction Bible Leather Bound,
- Bible Pre - 1700 Antiquarian & Collectible Books