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The Character Of A Corporation by Goffee, Rob,Jones, Gareth. paperback. 18619763

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Located in: Ammanford, United Kingdom
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eBay item number:385734211741
Last updated on May 26, 2024 18:58:14 MYTView all revisionsView all revisions

Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
Book Title
The Character Of A Corporation
ISBN
9781861976390
Publication Year
2003
Type
Textbook
Format
Paperback
Language
English
Publication Name
The Character of a Corporation
Item Height
198mm
Author
Gareth Jones, Rob Goffee
Publisher
Profile Books
Item Width
128mm
Subject
Business
Item Weight
221g
Number of Pages
272 Pages

About this product

Product Information

Coca-Cola, Disney, Nike, Hewlett Packard - these companies all have it: a positive corporate culture that powerfully affects their bottom line. Yet despite its ability to make or break a business, corporate culture remains the most underutilised resource in business today. Based on 15 years of research, this book explains clearly what corporate culture is, how it can be assessed in a company, and what can be done to create a positive culture. The authors, who are internationally renowned experts on the subject, offer substantive analysis, vivid examples, and pragmatic solutions to managers and executives who wish to explore the company's 'character' and turn that into the foundation for long-term, sustainable success. 'For executives who know that success derives as much from a company's soul as from its products' -Gary Hamel, management guru 'If you want to grasp what it takes, personally and ethically, to change culture, read this book' - Stephen Covey

Product Identifiers

Publisher
Profile Books
ISBN-13
9781861976390
eBay Product ID (ePID)
88349544

Product Key Features

Author
Gareth Jones, Rob Goffee
Publication Name
The Character of a Corporation
Format
Paperback
Language
English
Subject
Business
Publication Year
2003
Type
Textbook
Number of Pages
272 Pages

Dimensions

Item Height
198mm
Item Width
128mm
Item Weight
221g

Additional Product Features

Title_Author
Rob Goffee, Gareth Jones
Country/Region of Manufacture
United Kingdom

Item description from the seller

Business seller information

Value Added Tax Number:
  • GB 920299721
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