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ENTREPRENEURSHIP: SUCCESSFULLY LAUNCHING NEW VENTURES By Bruce R. Barringer & R.

US $22.25
ApproximatelyRM 94.01
Condition:
Like New
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Located in: Sunnyside, New York, United States
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eBay item number:375556746497

Item specifics

Condition
Like New: A book in excellent condition. Cover is shiny and undamaged, and the dust jacket is ...
Book Title
Entrepreneurship: Successfully Launching New Ventures
ISBN-10
0130618551
ISBN
9780130618559

About this product

Product Identifiers

Publisher
Prentice Hall PTR
ISBN-10
0130618551
ISBN-13
9780130618559
eBay Product ID (ePID)
127323304

Product Key Features

Number of Pages
504 Pages
Language
English
Publication Name
2019 Mylab Entrepreneurship with Pearson EText -- Standalone Access Card -- for Entrepreneurship : Successfully Launching New Ventures
Publication Year
2004
Subject
Entrepreneurship, New Business Enterprises
Type
Textbook
Author
R. Duane Ireland, Bruce R. Barringer
Subject Area
Business & Economics
Format
Trade Paperback

Dimensions

Item Height
1 in
Item Weight
45.5 Oz
Item Length
11.1 in
Item Width
8.9 in

Additional Product Features

Intended Audience
College Audience
LCCN
2004-058696
Illustrated
Yes
Table Of Content
I . DECISION TO BECOME AN ENTREPRENEUR       1. Introduction to Entrepreneurship   II. DEVELOPING  SUCCESSFUL BUSINESS IDEAS       2. Recognizing Opportunities and Generating Ideas       3. Feasibility Analysis       4. Industry and Competitor Analysis       5. Developing an Effective Business Model   III. MOVING FROM AN IDEA TO AN ENTREPRENEURIAL FIRM       6. Building a New Venture Team       7. Assessing a New Venture's Financial Strength and Viability       8. Preparing the Proper Ethical and Legal Foundation       9. Writing a Business Plan       10. Getting Financing or Funding   IV. MANAGING AND GROWING AN ENTREPRENEURIAL FIRM       11. Unique Marketing Issues       12. The Importance of Intellectual Property       13. Preparing for and Evaluating the Challenges of Growth       14. Strategies for Firm Growth       15. Franchising <P style="MARGIN: 0in 0in 0pt; mso-layout-grid-align:
Synopsis
This new text takes students on the journey of becoming entrepreneurs- from the decision to become an entrepreneur through franchising. This text places a unique and special emphasis on developing a successful business idea early in the process . By highlighting both successful and failed ventures and asking students to step into the shoes of venture capitalists, this renowned author team helps students understand what it takes to launch a new venture. This text encourages your students to think like successful entrepreneurs. Passion Plus - Where a great idea meets a great process., This text contains academic concepts and real-life examples in a guide to the process of launching new ventures. It introduces a model of the entrepreneurial process, and follows the model throughout the book. Emphasis is placed on the beginnings of the entrepreneurial process and there is online support at http: //www. prenhall. com/barringer
LC Classification Number
HB615.B374 2006

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