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The Ultimate Question 2.0 (Revised and Expanded Edition): How Net Promoter Compa

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ApproximatelyRM 147.31
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eBay item number:364635637478
Last updated on Sep 26, 2024 02:11:03 MYTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
ISBN-13
9781422173350
Book Title
The Ultimate Question 2.0 (Revised and Expanded Edition)
ISBN
9781422173350
Publication Year
2011
Type
Textbook
Format
Hardcover
Language
English
Publication Name
The Ultimate Question 2.0 (Revised and Expanded Edition): How Net Promoter Companies Thrive in a Customer-Driven World
Item Height
234 mm
Author
Fred Reichheld
Publisher
Harvard Business Review Press
Subject
Management
Item Weight
524 g
Item Width
155 mm
Number of Pages
304 Pages

About this product

Product Information

In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company's future: 'Would you recommend us to a friend?' By asking customers this question, you generate a vital metric: your Net Promoter Score. In the five years since the book was published, Net Promoter has transformed companies large and small, across industries and sectors. Far more than a metric, it constitutes a game-changing system and ethos that rivals Six Sigma in its power. In this thoroughly updated and expanded edition, Reichheld, with Bain colleague Rob Markey, explains how practitioners have built Net Promoter into a full-fledged management system that drives extraordinary financial and competitive results.

Product Identifiers

Publisher
Harvard Business Review Press
ISBN-13
9781422173350
eBay Product ID (ePID)
110593325

Product Key Features

Number of Pages
304 Pages
Language
English
Publication Name
The Ultimate Question 2.0 (Revised and Expanded Edition): How Net Promoter Companies Thrive in a Customer-Driven World
Publication Year
2011
Subject
Management
Type
Textbook
Author
Fred Reichheld
Format
Hardcover

Dimensions

Item Height
234 mm
Item Weight
524 g
Item Width
155 mm

Additional Product Features

Country/Region of Manufacture
United States
Title_Author
Fred Reichheld

Item description from the seller

Business seller information

Value Added Tax Number:
  • GB 324767388
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