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Irresistible Apps - 9781430264217

BOOKS etc.
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GBP 36.05
ApproximatelyRM 201.32
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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
Book Title
Irresistible Apps
ISBN
9781430264217
Publication Year
2014
Type
Textbook
Format
Paperback
Language
English
Publication Name
Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-Based Communities
Item Height
254 mm
Author
Chris Lewis
Publisher
Springer-Verlag Berlin AND Heidelberg Gmbh & Co. KG
Subject
Computer Science
Item Weight
3974 g
Item Width
178 mm
Number of Pages
208 Pages

About this product

Product Information

When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Irresistible Apps explains exactly how to do this using a library of 27 motivational design patterns and real-world examples of how they work. As a developer, you need to retain users in the new economy of advertisements, subscriptions, and in-app purchases, but how do you do this? How do some applications keep users coming back? Why do people spend hours and hours playing World of Warcraft? Why do people care about Reddit karma? What makes customers keep buying from Amazon? Why do so many people love Khan Academy? The answers are found in Gameful, Social, Interface, and Information patterns. Not only will you learn about these patterns, you'll also learn why they work using psychological theories of intrinsic motivation, behavioral psychology, and behavioral economics. Good and bad implementations of the patterns are shown so practitioners can use them effectively and avoid pitfalls along the way.

Product Identifiers

Publisher
Springer-Verlag Berlin AND Heidelberg Gmbh & Co. KG
ISBN-13
9781430264217
eBay Product ID (ePID)
200428177

Product Key Features

Number of Pages
208 Pages
Language
English
Publication Name
Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-Based Communities
Publication Year
2014
Subject
Computer Science
Type
Textbook
Author
Chris Lewis
Format
Paperback

Dimensions

Item Height
254 mm
Item Weight
3974 g
Item Width
178 mm

Additional Product Features

Country/Region of Manufacture
Germany
Title_Author
Chris Lewis

Item description from the seller

Business seller information

Value Added Tax Number:
  • GB 976952259
BOOKS etc.

BOOKS etc.

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BOOKS etc is an UK online business that is based in ALDERSHOT, Hampshire. We are a family run company that aims to bring customers a fantastic selection of books with great prices, with friendly ...
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