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Marketing by Dhruv Grewal -Sold In Binder-
US $14.80
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Condition:
Very Good
A book that has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear.
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US $6.72 (approx RM 28.39) USPS Media MailTM.
Located in: Madison, Wisconsin, United States
Delivery:
Estimated between Thu, 4 Sep and Tue, 9 Sep
Returns:
30 days return. Buyer pays for return shipping. If you use an eBay shipping label, it will be deducted from your refund amount.
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eBay item number:353333374540
Item specifics
- Condition
- Topic
- Marketing
- Format
- Trade Paperback
- Region
- World
- Edition
- 5th
- Subject
- Business & Economics
- Publish Year
- 2015
- Book Title
- Marketing
- ISBN
- 9781259304934
About this product
Product Identifiers
Publisher
McGraw-Hill Higher Education
ISBN-10
1259304930
ISBN-13
9781259304934
eBay Product ID (ePID)
208637951
Product Key Features
Number of Pages
736 Pages
Publication Name
Loose-Leaf Marketing
Language
English
Publication Year
2015
Subject
Marketing / General
Type
Textbook
Subject Area
Business & Economics
Format
Ringbound
Dimensions
Item Height
1 in
Item Weight
45.4 Oz
Item Length
9.5 in
Item Width
7.4 in
Additional Product Features
Edition Number
5
Intended Audience
College Audience
Grade From
College Freshman
Grade To
College Graduate Student
Synopsis
Grewal/Levy Marketing was designed for today's changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also provides students with hands-on learning tools through Connect for Marketing, and provides professors with updated tools every month through the monthly newsletter. With Connect, students examine how firms analyze, create, deliver, communicate, and capture value by exploring both the fundamentals in marketing and new influencers, such as social media, all in a format that allows for instructor assessment of learning outcomes, and provides students with a tight integration of topics.
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