Business Communication 3rd Ed by Peter Cardon McGraw Hill Paperback Good

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ApproximatelyRM 63.24
Condition:
Good
“Book is in Good condition — shows minor shelf and corner wear (see photos). No writing or ”... Read moreabout condition
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Last updated on Oct 21, 2025 12:22:16 MYTView all revisionsView all revisions

Item specifics

Condition
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See all condition definitionsopens in a new window or tab
Seller Notes
“Book is in Good condition — shows minor shelf and corner wear (see photos). No writing or ...
Brand
Unbranded
ISBN
9781259694516
MPN
Does not apply
Level
Business
Category

About this product

Product Identifiers

Publisher
Mcgraw-Hill Education
ISBN-10
1259694518
ISBN-13
9781259694516
eBay Product ID (ePID)
237857108

Product Key Features

Number of Pages
608 Pages
Publication Name
Business Communication: Developing Leaders for a Networked World
Language
English
Subject
Business Communication / General, Electronic Commerce (See Also Headings under Business & Economics / E-Commerce), Business Writing
Publication Year
2017
Type
Textbook
Subject Area
Computers, Business & Economics
Author
Peter Cardon
Format
Trade Paperback

Dimensions

Item Height
1 in
Item Weight
37.5 Oz
Item Length
10.7 in
Item Width
8.5 in

Additional Product Features

Edition Number
3
Intended Audience
College Audience
LCCN
2016-962089
Grade From
College Freshman
Illustrated
Yes
Grade To
College Graduate Student
Table Of Content
Part One: Introduction to Business Communication Chapter 1: Establishing Credibility Part Two: Principles of Interpersonal Communication Chapter 2: Interpersonal Communication and Emotional Intelligence Chapter 3: Team Communication and Difficult Conversations Chapter 4: Communicating Across Cultures Part Three: Principles for Business Messages Chapter 5: Creating Effective Business Messages Chapter 6: Improving Readability with Style and Design Chapter 7: E-mail and Other Traditional Tools for Business Communication Chapter 8: Social Media for Business Communication Part Four: Types of Business Messages Chapter 9: Routine Business Messages Chapter 10: Persuasive Messages Chapter 11: Bad-News Messages Part Five: Reports and Presentations Chapter 12: Research and Business Proposals and Planning for Business Proposals Chapter 13: Completing Business Proposals and Business Reports Chapter 14: Planning Presentations Chapter 15: Delivering Presentations Chapter 16: Employment Communication Appendixes: Appendix A: Punctuation, Number Usage, and Grammar Appendix B: Formatting for Letters and Memos
Synopsis
Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world.
LC Classification Number
HF5718.C267 2018

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