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Competition Demystified: A Radically Sim..., Judd, Kahn
US $10.99
ApproximatelyRM 46.53
Condition:
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages.
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Located in: Montgomery Illinois, United States
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Estimated between Fri, 1 Aug and Tue, 5 Aug to 94104
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eBay item number:315055502037
Item specifics
- Condition
- ISBN
- 1591840570
- EAN
- 9781591840572
- Publication Name
- N/A
- Type
- Book
- Release Title
- Competition Demystified: A Radically Simplified Approach to Bu...
- Artist
- Judd, Kahn
- Brand
- N/A
- Colour
- N/A
About this product
Product Identifiers
Publisher
Penguin Publishing Group
ISBN-10
1591840570
ISBN-13
9781591840572
eBay Product ID (ePID)
45393484
Product Key Features
Book Title
Competition Demystified : a Radically Simplified Approach to Business Strategy
Number of Pages
288 Pages
Language
English
Topic
Industrial Management, Commerce, Management, Strategic Planning
Publication Year
2005
Illustrator
Yes
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Height
0.5 in
Item Weight
22.9 Oz
Item Length
3.6 in
Item Width
6.3 in
Additional Product Features
Intended Audience
Trade
LCCN
2005-041948
Dewey Edition
22
Grade From
Twelfth Grade
Dewey Decimal
658.4/012
Synopsis
Distinguished Columbia Business School lecturer Bruce Greenwald offers a bold new theory of competitive strategy - a theory far more simple and effective than the most well-known ones. Greenwald argues that there is only one essential factor in determining competitive advantages: how easy it is for competitors to enter or expand in a given market. A wide range of examples are covered, from retail to telecommunications, and his lessons can be applied to all businesses. This title really does offer a great new way to exploit competitive advantages., Since 1980, Michael Porters classic "Competitive Strategy" has provided the methodology that most big companies use for strategic analysis. But now, distinguished Columbia Business School professor Bruce Greenwald offers a bold new theory of competitiona theory that is far simpler than Porters and much easier for strategic planners to apply in the real world. Porter identified a complex five-force model for studying competition in any market. But Greenwald argues that there is only one essential factor in determining competitive advantages: how easy it is for competitors to enter or expand in a given market. If a company can erect strong barriers to entrythrough customer captivity, lower production costs, or economies of scaleit can manage these advantages, anticipate competitors moves, or achieve stability through bargaining and cooperation. Greenwald draws on game theory to explain what you should do if barriers to entry are strong, weak, or nonexistent. He covers a wide range of examples, from retail to telecommunications to auction houses. And his lessons can be applied whether your business is dominated by a single huge player, a handful of roughly equal players, or no one at all. "Competition Demystified" will give executives and strategic planners an indispensable new way to exploit competitive advantage and achieve exceptional profits. It is destined to become a management classic., Columbia Business School professor Greenwald offers a new way to exploit competitive advantage while achieving exceptional profits., Presents a theory of competition that challenges the methods of Michael Porter's Competitive Strategy, arguing that a competitor's ease in entering or expanding in a given market is the only essential factor in determining advantage.
LC Classification Number
HD30.28.G733 2005
Item description from the seller
Seller feedback (271,131)
- 0***0 (4183)- Feedback left by buyer.Past monthVerified purchaseGood service
- c***c (72)- Feedback left by buyer.Past monthVerified purchaseWould buy again
- 1***a (7015)- Feedback left by buyer.Past monthVerified purchaseBook in fine condition, good value, hope for faster shipping next time, thanks!
Seller feedback (271,131)
- 0***0 (4183)- Feedback left by buyer.Past monthVerified purchaseGood service
- c***c (72)- Feedback left by buyer.Past monthVerified purchaseWould buy again
- 1***a (7015)- Feedback left by buyer.Past monthVerified purchaseBook in fine condition, good value, hope for faster shipping next time, thanks!