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The Economist Pocket Marketing: The Essentials of Successful Marketing from A-Z
GBP 20.28
ApproximatelyRM 115.81
Condition:
Very Good
A book that has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear.
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GBP 8.99 (approx RM 51.34) Standard Int'l Postage.
Located in: South East, United Kingdom
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Estimated between Wed, 20 Aug and Fri, 29 Aug to 94104
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eBay item number:303369945685
Item specifics
- Condition
- Title
- The Economist Pocket Marketing: The Essentials of Successful Mar
- ISBN
- 9780241002391
About this product
Product Information
This guide defines the essentials of successful marketing through concise essays on the value of brands, advertising and goods for the future. It also includes an A-Z of marketing concepts and key terms from attributes and concept testing, to psychographics and value analysis, as well as lists and appendices on leading brand names, leading advertising agencies and biggest advertisers.
Product Identifiers
Publisher
Profile Books
ISBN-13
9780241002391
eBay Product ID (ePID)
86412832
Product Key Features
Number of Pages
208 Pages
Publication Name
Pocket Marketing: the Skills and Practice of Marketing from a to Z
Language
English
Subject
Writing & Reading, Marketing
Publication Year
1994
Type
Reference
Format
Hardcover
Dimensions
Item Height
199 mm
Item Weight
174 g
Item Width
96 mm
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Seller business information
VAT number: GB 724498118
Seller feedback (3,629,799)
- 4***_ (12)- Feedback left by buyer.Past monthVerified purchaseAlways a pleasure
- l***p (3138)- Feedback left by buyer.Past monthVerified purchaseThe book considering its age, has a few minor knocks but overall the appearance in a really good condition, quality item, is really good quality, value for money and a perfect appearance.
- l***p (3138)- Feedback left by buyer.Past monthVerified purchaseThe book considering its age, has a few minor knocks but overall the appearance in a really good condition, quality item, is really good quality, value for money and a perfect appearance.
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