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Hooked: How to Build Habit-Forming Products by Eyal, Nir Book The Cheap Fast
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GBP 8.99
ApproximatelyRM 51.51
Condition:
Very Good
A book that has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear.
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Does not ship to United States.
Located in: GB, United Kingdom
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30 days return. Buyer pays for return shipping. If you use an eBay shipping label, it will be deducted from your refund amount.
Coverage:
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eBay item number:302007569922
Item specifics
- Condition
- Title
- Hooked: How to Build Habit-Forming Products
- ISBN
- 0241184835
- EAN
- 9780241184837
- Binding
- Hardback
- Date of Publication
- 2014-11-06
- Publication Name
- N/A
- Release Title
- Hooked: How to Build Habit-Forming Products
- Artist
- Eyal, Nir
- Brand
- N/A
- Colour
- N/A
About this product
Product Information
Build products that create habits - and get your customers hooked Why do some products capture our attention while others flop? How do technologies hook us? Nir Eyal answers these questions (and many more) with the Hook Model - a four-step process that subtly encourages customer behaviour; repeatedly bringing them back without costly advertising or aggressive messaging. Based on years of research, consulting, and practical experience, Hooked shows how to create user habits that stick. With practical insights and riveting examples, from the iPhone to Twitter, Pinterest and the Bible App, it's for product designers, marketers and anyone who seeks to understand how products influence our behaviour. It's the book Eyal wishes had been available to him as a start-up founder.
Product Identifiers
Publisher
Penguin Books LTD
ISBN-13
9780241184837
eBay Product ID (ePID)
209568483
Product Key Features
Book Title
Hooked: How to Build Habit-Forming Products
Number of Pages
256 Pages
Language
English
Publication Year
2015
Topic
Technology
Type
Textbook
Format
Hardcover
Dimensions
Item Height
204 mm
Item Weight
337 g
Item Width
138 mm
Additional Product Features
Date of Publication
Aug 2015
Country/Region of Manufacture
United Kingdom
Topic Area
Developmental Psychology
City
London
Subjects
Engineering & Technology
Item description from the seller
Seller business information
VAT number: DE 281042328, EL 996857788, ES N8267548I, FR 27823676960, GB 922696893, IT 00185819992
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