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Business Plans for Dummies® by Steven D. Peterson and Paul Tiffany (1997, Paperb

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Item specifics

Condition
Very Good: A book that has been read but is in excellent condition. No obvious damage to the cover, ...
ISBN
9781568848686
Book Title
Business Plans for Dummies®
Book Series
--For Dummies Ser.
Item Length
9.2 in
Publisher
Wiley & Sons, Incorporated, John
Publication Year
1997
Format
Trade Paperback
Language
English
Illustrator
Yes
Item Height
0.9 in
Author
Steven D. Peterson, Paul Tiffany
Genre
Business & Economics
Topic
Entrepreneurship, General, Strategic Planning
Item Width
7.4 in
Item Weight
20 oz
Number of Pages
384 Pages

About this product

Product Information

For some people, a business plan is a map to success that they're required to put together to raise money for a startup company. At best, it's a formality; at worst, it's a sizable pain in the neck. But a business plan doesn't exist just to garner financial support; it's also a powerful tool - one that's bound to make your company a better place to work and your business a more successful operation. Business Plans For Dummies can guide your business in the right direction no matter who you are or how your job description reads, whether you're part of a large corporation or a one-person show. If you've struggled through the planning process before - or if you're brand new to plotting out goals and objectives - this expert reference will show you how to Create a right-on mission statement Pinpoint the needs of your customers Scope out the competition Simplify all the financial stuff Stay on top of trends Foster a winning atmosphere for your staff Packing the greatest value into a business plan calls for a look back at where your company's been and how it's changed over the years, a look forward to where and how you'll compete in the marketplace, and a look around at what you want to show and tell the world about your enterprise. This down-to-earth guide steps you through every milestone in business planning, including Determining where you want to go with your business Checking out the business environment: customers and competition Assessing your capabilities and resources Getting into strategic thinking mode Facing the facts about product life cycles Motivating and appreciating the people who make it all happen in-house Riding marketplace tides isn't the sport of amateurs these days; only 25% of new businesses survive beyond their first three years of operation. This invaluable resource gives you a no-nonsense approach to staying afloat, rising above the risks, and enjoying the rewards as you take care of business.

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1568848684
ISBN-13
9781568848686
eBay Product ID (ePID)
693606

Product Key Features

Book Title
Business Plans for Dummies®
Author
Steven D. Peterson, Paul Tiffany
Format
Trade Paperback
Language
English
Topic
Entrepreneurship, General, Strategic Planning
Book Series
--For Dummies Ser.
Publication Year
1997
Illustrator
Yes
Genre
Business & Economics
Number of Pages
384 Pages

Dimensions

Item Length
9.2 in
Item Height
0.9 in
Item Width
7.4 in
Item Weight
20 oz

Additional Product Features

Intended Audience
Trade
Lc Classification Number
Hd30.28.T575 1997
Table of Content
"This guide...is, quite frankly, the best work that you'll find on this subject." -Inc. Magazine"The best book I've found for comprehensive and successful planning.... Every type of organization will find it invaluable. It really gets the job done and will help you get the job done, too!" -Rick Oliver, Consultant and Professor of Management, Vanderbilt University"Comprehensive and knowing, this book will help anyone who is thinking about running a business." -Tom Ehrenfeld, Business and Financial Journalist The fun and Easy Way to Create a Winning Business Plan Your First Aid Kit for Identifying Customers, Understanding the Competition, and Putting Together a Plan that Works! Business Planning Blunders to Avoid - Explained in Plain English Create an Innovative Business Plan with Expert Tips and Strategies!Are you an entrepreneur, executive, or a manager charged with creating a business plan, but don't know where to begin? Don't worry! With Business Plans For Dummies as your handy reference, you'll find quick, easy solutions to all your planning dilemmas. Equipped with tips, techniques, and expert advice, you'll develop a dynamic business plan like a pro in no time!Inside, you'll discover how to: Assess your company's goals and objectives Create a mission statement that clearly positions and identifies your business Identify and understand the needs of your customers and clients Scope out the competition and differentiate your business from the crowd Understand the financial stuff - from number crunching to budgets to forecasting Develop a plan conducive to marketplace changes and advancements Shape your organization and invest in your company's people
Copyright Date
1997
Lccn
96-077273
Dewey Edition
21

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