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John Goodman Customer Experience 3.0 (Paperback)
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eBay item number:235362768506
Item specifics
- Condition
- Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
- Book Title
- Customer Experience 3. 0 : High-Profit Strategies in the Age of Techno Service
- Publication Name
- Customer Experience 3.0
- Title
- Customer Experience 3.0
- Subtitle
- High-Profit Strategies in the Age of Techno Service
- Format
- Trade Paperback
- ISBN-10
- 1400231078
- EAN
- 9781400231072
- ISBN
- 9781400231072
- Publisher
- Amacom
- Genre
- Technology & Engineering, Business & Economics
- Release Year
- 2023
- Release Date
- 07/02/2023
- Language
- English
- Country/Region of Manufacture
- US
- Item Height
- 0.8in
- Item Length
- 9in
- Item Width
- 6in
- Item Weight
- 9.5 Oz
- Publication Year
- 2023
- Topic
- Consumer Behavior, Customer Relations, E-Commerce / Internet Marketing, General, Marketing / Direct
- Number of Pages
- 256 Pages
About this product
Product Information
Customer Experience 3.0 provides firsthand guidance on what works, what doesn't--and the revenue and word-of-mouth payoff of getting it right. Between smartphones, social media, mobile connectivity, and a plethora of other technological innovations changing the way we do almost everything these days, your customers are expecting you to be taking advantage of it all to enhance their customer service experience far beyond the meeting-the-minimum experiences of days past. Unfortunately, many companies are failing to take advantage of and properly manage these service-enhancing tools that now exist, and in return they deliver a series of frustrating, disjointed transactions that end up driving people away and into the pockets of businesses getting it right. Having managed more than 1,000 separate customer service studies, author John A. Goodman has created an innovative customer-experience framework and step-by-step roadmap that shows you how to: Design and deliver flawless services and products while setting honest customer expectations Create and implement an effective customer access strategy Capture and leverage the voice of the customer to set priorities and improve products, services and marketing Use CRM systems, cutting-edge metrics, and other tools to deliver customer satisfaction Companies who get customer service right can regularly provide seamless experiences, seeming to know what customers want even before they know it themselves...while others end up staying generic, take stabs in the dark to try and fix the problem, and end up dropping the ball. Customer Experience 3.0 reveals how to delight customers using all the technological tools at their disposal.
Product Identifiers
Publisher
Amacom
ISBN-10
1400231078
ISBN-13
9781400231072
eBay Product ID (ePID)
6050411976
Product Key Features
Book Title
Customer Experience 3. 0 : High-Profit Strategies in the Age of Techno Service
Format
Trade Paperback
Language
English
Topic
Consumer Behavior, Customer Relations, E-Commerce / Internet Marketing, General, Marketing / Direct
Publication Year
2023
Genre
Technology & Engineering, Business & Economics
Number of Pages
256 Pages
Dimensions
Item Length
9in
Item Height
0.8in
Item Width
6in
Item Weight
9.5 Oz
Additional Product Features
Number of Volumes
1 Vol.
Target Audience
Trade
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:235362768506
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Item does not ship to United States
Item location:
60502, United States
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