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Hook Point: How to Stand Out in a 3-Second World by Kane, Brendan
US $6.50
ApproximatelyRM 27.49
or Best Offer
Condition:
Very Good
A book that has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear.
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Shipping:
US $5.22 (approx RM 22.07) USPS Media MailTM.
Located in: Perry, Georgia, United States
Delivery:
Estimated between Thu, 23 Oct and Wed, 29 Oct to 94104
Returns:
No returns accepted.
Coverage:
Read item description or contact seller for details. See all detailsSee all details on coverage
(Not eligible for eBay purchase protection programmes)
Seller assumes all responsibility for this listing.
eBay item number:227011740939
Item specifics
- Condition
- Binding
- Hardcover
- Product Group
- Book
- Weight
- 1 lbs
- IsTextBook
- No
- ISBN
- 9781949001006
About this product
Product Identifiers
Publisher
Waterside Press
ISBN-10
1949001008
ISBN-13
9781949001006
eBay Product ID (ePID)
9050086210
Product Key Features
Book Title
Hook Point : How to Stand Out in a 3-sec. World
Number of Pages
304 Pages
Language
English
Topic
Marketing / General, Entrepreneurship, E-Commerce / Internet Marketing
Publication Year
2020
Illustrator
Yes
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Length
9 in
Item Width
6 in
Additional Product Features
Reviews
"An insightful read, and I genuinely appreciate being a part of this book." --John Kilcuellen, creator and publisher of the iconic For Dummies brand and bestselling book series "A must read. In a world of constant transformation, Hook Point is the answer to standing out and growing your brand or business." --Keith Ferrazi, author of Never Eat Alone "We are all looking for the biggest hook to capture the marketplace. Hook Point shows us how to get attention and build on it. If you want people to pay attention to your brand, you need to pay attention to Brendan and Hook Point." --Joivan Wade, founder of the Wall of Comedy and actor in The First Purge, and stars as Vic Stone in DC's Doom Patrol "What makes you or your product worth paying attention to? Brendan Kane will help you answer that question. His flashlight pierces the pop-cultural fog more effectively than anyone else's." --Jon Jashni, Hollywood movie producer, media executive, and investor "Brendan is a master at getting attention. If you feel you are in a crowded market and having a hard time standing out from the competition, his latest book Hook Point has tools and strategies you can use right away." Ajit Nawalkha, co-founder, Evercoach & Mindvalley
Grade From
First Grade
Grade To
College Graduate Student
Synopsis
Hook Point: How to Stand Out in a 3-Second World, by out of the box thinker Brendan Kane, breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling brand--both online and off--so you can thrive in the new micro-attention world in which we live. A lot of people know who they are, what they do, and a few even know why they do it--but even when brands or individuals have clarity in these areas, they often struggle to grab a potential audience's attention for long enough to get them to learn about their attributes. Others have amazing products or services that fail to achieve great success because they don't know how to talk about what they do effectively. This is because digital and social media have reshaped our world into one of micro-attention. There are over sixty billion messages shared on digital platforms each day, and the average person is exposed to between four thousand to ten thousand ads a day. This bombardment of stimuli has changed the way we communicate and market content both online and off. In fact, research shows that you have less than three seconds to capture a person's attention. With such a short window of time, we need to hook audiences quickly, efficiently, and consistently if we want to successfully fuel brand awareness and growth. Luckily, Brendan Kane, an out of the box thinker and strategist who's built platforms for celebrities like Taylor Swift and Rhianna, and worked with Fortune 500 companies like Paramount, Viacom, and MTV has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World he reveals the power of hook points--a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whether you're promoting a brand, product, or service this book is the essential guide for making it in our three-second world., Hook Point: How to Stand Out in a 3-Second World, by out of the box thinker Brendan Kane, breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling brand--both online and off--so you can thrive in the new micro-attention world in which we live.A lot of people know who they are, what they do, and a few even know why they do it--but even when brands or individuals have clarity in these areas, they often struggle to grab a potential audience's attention for long enough to get them to learn about their attributes. Others have amazing products or services that fail to achieve great success because they don't know how to talk about what they do effectively. This is because digital and social media have reshaped our world into one of micro-attention. There are over sixty billion messages shared on digital platforms each day, and the average person is exposed to between four thousand to ten thousand ads a day. This bombardment of stimuli has changed the way we communicate and market content both online and off. In fact, research shows that you have less than three seconds to capture a person's attention. With such a short window of time, we need to hook audiences quickly, efficiently, and consistently if we want to successfully fuel brand awareness and growth. Luckily, Brendan Kane, an out of the box thinker and strategist who's built platforms for celebrities like Taylor Swift and Rhianna, and worked with Fortune 500 companies like Paramount, Viacom, and MTV has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World he reveals the power of hook points--a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whether you're promoting a brand, product, or service this book is the essential guide for making it in our three-second world., Hook Point: How to Stand Out in a 3-Second World , by out of the box thinker Brendan Kane, breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling brand--both online and off--so you can thrive in the new micro-attention world in which we live. A lot of people know who they are, what they do, and a few even know why they do it--but even when brands or individuals have clarity in these areas, they often struggle to grab a potential audience's attention for long enough to get them to learn about their attributes. Others have amazing products or services that fail to achieve great success because they don't know how to talk about what they do effectively. This is because digital and social media have reshaped our world into one of micro-attention. There are over sixty billion messages shared on digital platforms each day, and the average person is exposed to between four thousand to ten thousand ads a day. This bombardment of stimuli has changed the way we communicate and market content both online and off. In fact, research shows that you have less than three seconds to capture a person's attention. With such a short window of time, we need to hook audiences quickly, efficiently, and consistently if we want to successfully fuel brand awareness and growth. Luckily, Brendan Kane, an out of the box thinker and strategist who's built platforms for celebrities like Taylor Swift and Rhianna, and worked with Fortune 500 companies like Paramount, Viacom, and MTV has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World he reveals the power of hook points--a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whether you're promoting a brand, product, or service this book is the essential guide for making it in our three-second world.
Item description from the seller
Seller feedback (1,841)
- e***g (53)- Feedback left by buyer.Past monthVerified purchaseGreat value, packaged very well just as described. Shipping costs reasonable and seller very communicative. Would buy again!
- -***i (59)- Feedback left by buyer.Past 6 monthsVerified purchaseLike-new condition, as described, looks and feels unread. Great price, well-packaged, fast shipping, great communication! Would buy from again!
- a***n (21)- Feedback left by buyer.Past yearVerified purchaseWrong book was sent, but messaged seller and they sent the correct one, next business day! Seller communicated tracking numbers on the new book as well! Will use seller again!Reply from: chickenpuppet- Feedback replied by seller chickenpuppet.- Feedback replied by seller chickenpuppet.I again apologize. I hope you enjoy the books! Roll a crit for me, friend!D&D 3rd & 3.5 Edition *U Pick Your Lot* Many Available 🐉⚔️🪄Dungeons & Dragons (#226632410154)
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Seller feedback (1,841)
- e***g (53)- Feedback left by buyer.Past monthVerified purchaseGreat value, packaged very well just as described. Shipping costs reasonable and seller very communicative. Would buy again!
- -***i (59)- Feedback left by buyer.Past 6 monthsVerified purchaseLike-new condition, as described, looks and feels unread. Great price, well-packaged, fast shipping, great communication! Would buy from again!
- a***n (21)- Feedback left by buyer.Past yearVerified purchaseWrong book was sent, but messaged seller and they sent the correct one, next business day! Seller communicated tracking numbers on the new book as well! Will use seller again!Reply from: chickenpuppet- Feedback replied by seller chickenpuppet.- Feedback replied by seller chickenpuppet.I again apologize. I hope you enjoy the books! Roll a crit for me, friend!D&D 3rd & 3.5 Edition *U Pick Your Lot* Many Available 🐉⚔️🪄Dungeons & Dragons (#226632410154)