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Apparel Product Development by Johnson, Maurice J.; Moore, Evelyn C.

by Johnson, Maurice J.; Moore,... | PB | Acceptable
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Condition:
Acceptable
Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend ... Read moreabout condition
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eBay item number:196105768834
Last updated on Apr 04, 2024 22:45:52 MYTView all revisionsView all revisions

Item specifics

Condition
Acceptable
A book with obvious wear. May have some damage to the cover but integrity still intact. The binding may be slightly damaged but integrity is still intact. Possible writing in margins, possible underlining and highlighting of text, but no missing pages or anything that would compromise the legibility or understanding of the text. See all condition definitionsopens in a new window or tab
Seller Notes
“Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend ...
Binding
Paperback
Weight
1 lbs
Product Group
Book
IsTextBook
Yes
ISBN
9780130254399
Subject Area
Business & Economics
Publication Name
Apparel Product Development : A Practical Look at Apparel Product Development and Global Manufacturing
Item Length
10 in
Publisher
Prentice Hall PTR
Subject
Industries / Fashion & Textile Industry
Publication Year
2000
Series
Fashion Ser.
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
0.6 in
Author
Evelyn C. Moore, Maurice J. Johnson
Features
Revised
Item Width
8 in
Item Weight
25.6 Oz
Number of Pages
400 Pages

About this product

Product Information

This innovative, easy-to-read book explores the practical day-to-day realities and technicalities of the garment-making business-wholesale, manufacturing, designing, and private-label product development. It explains, step-by-step, how to handle a real, roll-up-the-sleeves job in today's fashion industry. "Insider" perspectives, wisdom from the "pros" , detailed illustrated procedures, and several "hands-on" exercises for real-world practice contribute to the making of this valuable self-help guide. Chapter coverage includes: cost and specification sheets, workboards, "triangle of balance" tool, customer demographics and psychographics, fabric knowledge basics, global trade, and apparel on-line. For anyone looking for not only the skills-but the means to acquire them-for a successful career in the garment-making industry today.

Product Identifiers

Publisher
Prentice Hall PTR
ISBN-10
0130254398
ISBN-13
9780130254399
eBay Product ID (ePID)
1718538

Product Key Features

Author
Evelyn C. Moore, Maurice J. Johnson
Publication Name
Apparel Product Development : A Practical Look at Apparel Product Development and Global Manufacturing
Format
Trade Paperback
Language
English
Features
Revised
Subject
Industries / Fashion & Textile Industry
Publication Year
2000
Series
Fashion Ser.
Type
Textbook
Subject Area
Business & Economics
Number of Pages
400 Pages

Dimensions

Item Length
10 in
Item Height
0.6 in
Item Width
8 in
Item Weight
25.6 Oz

Additional Product Features

Edition Number
2
LCCN
00-024612
Lc Classification Number
Tt497.J64 2001
Edition Description
Revised Edition
Table of Content
1. THE FASHION WORLD VERSUS THE REAL WORLD. 1. So You Want to Work in the Fashion Business? 2. Segments of the Garment Industry: Where the Jobs Are. 3. Changes in Today's Fashion Industry-Whose Label Is It Anyway? 4. The Customer: Different Generations, Different Motivations, Different Clothes. 5. How Much Do Customers Spend and What Sense of Style Do They Have? 6. Where Are Customers Buying Their Clothes? 2. THE PRODUCT DEVELOPMENT PROCESS. 7. Research: Putting out Fashion Feelers. 8. Fashion's Triangle of Balance: You Can't Sell Granny Bloomers to Baby Boomers! 9. Building the First Design Ideas: Don't Lose That Thought! 10. Going from Planning to Costing: Squeezing out Those Pennies. 11. Line Building: From Specs to Samples. 12. Production: Go, Team, Go! 13. Selling the Line: How Final Is the Sale? 14. Three Seasons at Once: Spinning Plates on Poles. 3. TECHNOLOGY, POLITICS, AND GEOGRAPHY: WHERE IN THE WORLD IS ALL THIS GOING? 15. Apparel Goes On-Line. 16. The Politics of Apparel Importing: Rewards and Punishments. 17. The Geography of Tomorrow's Manufacturing or, I Have to Change Planes in Kuala Lumpur? 18. Manufacturing in the United States: Is There a Future? 4. SO, AFTER ALL THIS, IS THE FASHION BUSINESS FOR YOU? 19. Apparel Business in the 21st Century: Where Will the Opportunities Lie? 20. Garmento Lingo: Talk Like an Insider. 21. Words of Wisdom from Industry Pros.
Copyright Date
2001
Target Audience
College Audience
Dewey Decimal
746.9/2/023
Dewey Edition
21
Illustrated
Yes

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