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Foundations of Business (Standalone Book), Kapoor, Jack R.,Hughes, Robert-5th Ed

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Item specifics

Condition
Acceptable: A book with obvious wear. May have some damage to the cover but integrity still intact. ...
Book Title
Foundations of Business (Standalone Book)
Level
Business
ISBN
9781305511064
Subject Area
Education, Business & Economics
Publication Name
Foundations of Business
Publisher
Cengage South-Western
Item Length
10.9 in
Subject
Industrial Management, General, Teaching Methods & Materials / General
Publication Year
2016
Series
Mindtap Course List Ser.
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
0.8 in
Author
Jack R. Kapoor, William M. Pride, Robert J. Hughes
Item Weight
38.5 Oz
Item Width
8.6 in
Number of Pages
560 Pages

About this product

Product Identifiers

Publisher
Cengage South-Western
ISBN-10
1305511069
ISBN-13
9781305511064
eBay Product ID (ePID)
219603301

Product Key Features

Number of Pages
560 Pages
Language
English
Publication Name
Foundations of Business
Publication Year
2016
Subject
Industrial Management, General, Teaching Methods & Materials / General
Type
Textbook
Subject Area
Education, Business & Economics
Author
Jack R. Kapoor, William M. Pride, Robert J. Hughes
Series
Mindtap Course List Ser.
Format
Trade Paperback

Dimensions

Item Height
0.8 in
Item Weight
38.5 Oz
Item Length
10.9 in
Item Width
8.6 in

Additional Product Features

Edition Number
5
Intended Audience
College Audience
LCCN
2015-947518
Dewey Edition
23
Dewey Decimal
658
Table Of Content
Part I: THE ENVIRONMENT OF BUSINESS. 1. Exploring the World of Business and Economics. 2. Being Ethical and Socially Responsible. 3. Exploring Global Business. Part II: BUSINESS OWNERSHIP AND ENTREPRENEURSHIP. 4. Choosing a Form of Business Ownership. 5. Small Business, Entrepreneurship, and Franchises. Part III: MANAGEMENT AND ORGANIZATION. 6. Understanding the Management Process. 7. Creating a Flexible Organization. 8. Producing Quality Goods and Services. Part IV: HUMAN RESOURCES. 9. Attracting and Retaining the Best Employees. 10. Motivating and Satisfying Employees and Teams. Part V: MARKETING. 11. Building Customer Relationships Through Effective Marketing. 12. Creating and Pricing Products That Satisfy Customers. 13. Distributing and Promoting Products. Part VI: INFORMATION FOR BUSINESS STRATEGY AND DECISION MAKING. 14. Understanding Social Media and e-Business. 15. Using Management Information Systems and Accounting Information. 16. Mastering Financial Management.
Synopsis
With FOUNDATONS OF BUSINESS, 5E today's business course does not have to be difficult. Every chapter in this edition has been evaluated by instructors with years of teaching experience and by business students, like you. As a result, every chapter helps you understand business to become a better employee, more informed consumer, and even a successful business owner. This up-to-date, comprehensive survey of business highlights forms of business ownership, management and organization, human resources management, marketing, social media and e-business, information systems, accounting, and finance. Core topics emphasize ethics and social responsibility, small business and entrepreneurship, and global issues, while new coverage examines cutting-edge topics, such as social media in business, the economic recovery, international business, green and socially responsible business, and sustainability. A wealth of online learning resources further clarify the concepts you are learning.
LC Classification Number
HD31.P726 2017

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