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Radical E: From GE to Enron??Lessons on How to Rule the Web

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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
Book Title
Radical E: From GE to Enron––Lessons on How to Rule the Web
Genre
Internet guides & online services
ISBN
9780471410478

About this product

Product Information

Be an online success story with the built-to-last Internet strategies used by today's leading e-businesses* General Electric Plastics* Enron* Victoria's Secret* Nortel Networks* David Bowie (DavidBowie.com)* General Motors* Southwest* Airlines* Progressive* Staples The Networked Economy is not about overfunded, overvalued start-ups run by recently minted MBAs. It is about the biggest business opportunity in decades. Radical E skips the hype (thank God) and gets right to the strategies and ideas that matter. It's packed with insider information on how smart managers are reshaping their thinking to take advantage of the Web, the most powerful business tool in our lifetime. -James Daly, Editor in Chief, Business2.0 magazine In Radical E, Kurtzman and Rifkin invite us to 'learn from the best' nine players who did e-business right by combining traditional business methods with innovative thinking and ignoring the hype. The case studies are fascinating; the lessons, widely applicable. These nine did it right. In Radical E, Kurtzman and Rifkin show us how. -Shailesh Mehta, CEO, Providian Financial Radical E is reason for rational exuberance. At last, a provocative yet pragmatic guidebook for global 2000 companies rushing to cross the chasm to bona fide e-businesses in one leap. -Michael Ruettgers, Executive Chairman, EMC Corporation Radical E reveals the winning strategies of companies who have successfully embraced the Web. The authors examine exactly what it takes to survive in today's competitive online economy-from the tough decisions to the amazing innovations. This book will help you learn today's new rules. -George Conrades, CEO, Akamai

Product Identifiers

Publisher
John Wiley & Sons AND Sons LTD
ISBN-13
9780471410478
eBay Product ID (ePID)
87933143

Product Key Features

Number of Pages
224 Pages
Publication Name
Radical E: from Ge to Enron-Lessons on How to Rule the Web
Language
English
Subject
Computer Science, Business
Publication Year
2001
Type
Textbook
Author
Glenn Rifkin, Joel Kurtzman
Format
Hardcover

Dimensions

Item Height
237 mm
Item Weight
486 g
Item Width
163 mm

Additional Product Features

Country/Region of Manufacture
United States
Title_Author
Joel Kurtzman, Glenn Rifkin

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