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Platform Revolution: How Networked Markets are Transforming the Economy--and How

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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
Book Title
Platform Revolution: How Networked Markets are Transforming the E
Genre
Sales & marketing
ISBN
9780393249132
Publication Year
2016
Type
Textbook
Format
Hardcover
Language
English
Publication Name
Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You
Item Height
244mm
Author
Sangeet Paul Choudary, Geoffrey G. Parker, Marshall W. Van Alstyne
Publisher
WW Norton & Co
Item Width
165mm
Subject
Marketing, Business
Item Weight
518g
Number of Pages
352 Pages

About this product

Product Information

Facebook, PayPal, Alibaba, Uber-these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value. Platform Revolution explores the what, how and why of this revolution and provides the first owner's manual for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.

Product Identifiers

Publisher
WW Norton & Co
ISBN-13
9780393249132
eBay Product ID (ePID)
221325886

Product Key Features

Author
Sangeet Paul Choudary, Geoffrey G. Parker, Marshall W. Van Alstyne
Publication Name
Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You
Format
Hardcover
Language
English
Subject
Marketing, Business
Publication Year
2016
Type
Textbook
Number of Pages
352 Pages

Dimensions

Item Height
244mm
Item Width
165mm
Item Weight
518g

Additional Product Features

Title_Author
Sangeet Paul Choudary, Marshall W. Van Alstyne, Geoffrey G. Parker
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax Number:
  • GB 901578627
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