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The Little Book of Big PR: 100+ Quick Tips to Get Your Business Noticed by Jenne

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ApproximatelyRM 95.72
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eBay item number:134935224076
Last updated on Apr 30, 2024 19:05:17 MYTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
ISBN-13
9780814436219
Book Title
The Little Book of Big PR
ISBN
9780814436219
Publication Year
2014
Type
Textbook
Format
Paperback
Language
English
Publication Name
The Little Book of Big PR: 100+ Quick Tips to Get Your Business Noticed
Item Height
178mm
Author
Jennefer Witter
Publisher
Harpercollins Focus
Item Width
127mm
Subject
Marketing, Business
Item Weight
135g
Number of Pages
128 Pages

About this product

Product Information

As an entrepreneur, you need every helpful tool you can get your hands on to build your business. And if you know the tricks of the trade, perhaps nothing can gain more attention for your small business and build your company's credibility than a good, old-fashioned public-relations campaign. Whether you're an established company or a cost-conscious start-up, The Little Book of Big PR tells you all you need to know to be able to use public relations effectively as a business-building tool.Drawing on the expertise gained during her long career in public relations, Jennefer Witter shares simple, smart, and budget-friendly methods for getting your business noticed, including what she calls the seven key elements of public relations:* Self-branding* Media relations* Social Media* Networking* Speaking engagements* Cause-related marketing* Selecting a PR agencyComplete with real-world case studies and sample content (such as media pitches) to use as-is or to modify to fit your own specific needs, this all-encompassing resource will provide for you the expert guidance all entrepreneurs need to grow their business to new, attention-getting heights.

Product Identifiers

Publisher
Harpercollins Focus
ISBN-13
9780814436219
eBay Product ID (ePID)
208883634

Product Key Features

Author
Jennefer Witter
Publication Name
The Little Book of Big PR: 100+ Quick Tips to Get Your Business Noticed
Format
Paperback
Language
English
Subject
Marketing, Business
Publication Year
2014
Type
Textbook
Number of Pages
128 Pages

Dimensions

Item Height
178mm
Item Width
127mm
Item Weight
135g

Additional Product Features

Title_Author
Jennefer Witter
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax Number:
  • AU 82107909133
  • GB 293967539
thenilestore

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