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Khalid Saleh Ayat Shukairy Conversion Optimization (Paperback) (US IMPORT)

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
Book Title
Conversion Optimization
Title
Conversion Optimization
EAN
9781449377564
ISBN
9781449377564
Release Year
2010
Release Date
14/12/2010
ISBN-10
1449377564
Country/Region of Manufacture
US
Genre
Business & Finance
Subtitle
Converting Your Website Visitors into Customers
Item Length
18mm
Item Height
233mm
Publication Year
2010
Type
Textbook
Format
Paperback
Language
English
Publication Name
Conversion Optimization
Author
Khalid Saleh
Publisher
O'reilly Media, Inc, USA
Subject
Marketing, Business
Number of Pages
300 Pages

About this product

Product Information

How do you turn website visitors into customers? Conversion Optimization offers practical advice on how to give your visitors the material they need to make a quick buying decision -- without driving them away through navigation or information overload. With this book, you'll examine various techniques for blending successful website sales approaches with the particular needs of your business and the people you want to attract. Based on the authors' years of experience in helping businesses bring customers to the online cash register, Conversion Optimization addresses every aspect of the process, from landing visitors to finalizing the sale. This book will help you increase the buyer to visitor ratio significantly, whether you're involved with marketing at a large e-commerce site or manage a modest online operation. * Walk through the different stages of a sale * Determine what to include on the landing page * Get methods for dealing with different kinds of customers * Learn ways of testing which approaches work * Evaluate which tools matter most in particular contexts

Product Identifiers

Publisher
O'reilly Media, Inc, USA
ISBN-13
9781449377564
eBay Product ID (ePID)
94787879

Product Key Features

Author
Khalid Saleh
Publication Name
Conversion Optimization
Format
Paperback
Language
English
Subject
Marketing, Business
Publication Year
2010
Type
Textbook
Number of Pages
300 Pages

Additional Product Features

Country/Region of Manufacture
United States
Title_Author
Khalid Saleh
LeafCats
2228, 378

Item description from the seller

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