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Inbound Content: A Step-by-Step Guide To Doing Content Marketing the Inbound Wa
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eBay item number:126292347634
Item specifics
- Condition
- Title
- Inbound Content: A Step-by-Step Guide To Doing Content Marketing
- ISBN
- 9781119488958
- Publication Year
- 2018
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Inbound Content: a Step-By-Step Guide to Doing Content Marketing the Inbound Way
- Item Height
- 226mm
- Publisher
- John Wiley & Sons INC International Concepts
- Item Width
- 144mm
- Subject
- Marketing
- Item Weight
- 378g
- Number of Pages
- 256 Pages
About this product
Product Information
Develop and implement an effective content strategy tailored to your business's needs Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king. It's how we engage, how we inform, and how we pass the time; content is everywhere, and if you're not leveraging its power to promote your business, you've already been left behind. Having a website and social media is not enough; if you truly want to take advantage of unprecedented levels of connectedness, you have to create content that draws customers in. It's not about blindly expanding reach, it's about reaching out to the right audience. Today's marketplace is no longer about chasing the sale-with the right approach to content, your customers will come to you. Your content must be valuable, relevant, and consistent-but how should it be implemented at the actual content-creation level? This book shows you how to develop a unified strategy, create compelling content tailored to your needs, and utilize that content to its greatest advantage in order to build your brand. Discover the power of storytelling and generate effective content ideas Plan a long-term content strategy and a content creation framework Create great content, promote it, measure it, and analyze its performance Extend your content's value, become a more effective writer, and develop a growth mentality Effective content is worth its weight in marketing gold. It stands out from the noise, and to the customer, looks like an oasis in a desert of clickbait and paid reviews. Inbound Content shows you how to plan, build, and implement your content strategy for unprecedented engagement and sales.
Product Identifiers
Publisher
John Wiley & Sons INC International Concepts
ISBN-13
9781119488958
eBay Product ID (ePID)
21046614689
Product Key Features
Publication Name
Inbound Content: a Step-By-Step Guide to Doing Content Marketing the Inbound Way
Format
Hardcover
Language
English
Subject
Marketing
Publication Year
2018
Type
Textbook
Number of Pages
256 Pages
Dimensions
Item Height
226mm
Item Width
144mm
Item Weight
378g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 724498118
Seller assumes all responsibility for this listing.
eBay item number:126292347634
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Item location:
South East, United Kingdom
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| Postage and handling | To | Service | Delivery*See Delivery notes |
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| GBP 8.99 (approx RM 53.50) | United States | Standard Postage (Standard Int'l Postage) |
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Seller feedback (2,907,627)
b***6 (112)- Feedback left by buyer.
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super fast delivery. very reliable seller. I have bought before and I would have no hesitation in buying again
b***6 (112)- Feedback left by buyer.
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top service. very pleased with the book and how fast it got to me
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Story excellent condition of the book disappointing I wouldn't of rated as very good
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