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Media Writing: A Practical Introduction By Dr Craig Batty, Sandra Cain
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eBay item number:125798629976
Item specifics
- Condition
- Title
- Media Writing: A Practical Introduction
- ISBN
- 9780230218765
- Publication Year
- 2010
- Format
- Paperback
- Language
- English
- Book Title
- Media Writing: a Practical Introduction
- Item Height
- 217mm
- Publisher
- Palgrave Macmillan
- Item Width
- 138mm
- Item Weight
- 378g
- Number of Pages
- 296 Pages
About this product
Product Information
Media Writing: A Practical Introduction is a lively and critically-enriched book that adopts current pedagogical and real-world practices to introduce readers successfully to the understanding and application of writing for the media. With case studies to illustrate its concepts, this introductory text merges theory and practice to provide students with a critical vocabulary that will enhance discussions of key media practices and texts and enable them to communicate effectively throughout a variety of media. Craig Batty and Sandra Cain employ a range of scholarly principles, practical tools and applied case studies to offer a grounded and contemporary understanding of writing to cover a broad selection of creative industries: print and broadcast journalism; public relations and media relations; advertising and copywriting: fictional and factual screenwriting. An essential resource for journalism, media and creative writing students, Media Writing offers a rich insight into how the creative industries interact with digital technology. Craig Batty is Senior Lecturer in Screenwriting at Bournemouth University, UK. He is a screenwriter, script consultant and academic, and is also co-author of Writing for the Screen (Palgrave, 2008). Sandra Cain is Senior Lecturer and Course Leader in Creative and Media Writing at Southampton Solent University, UK. She is the author of several books, fiction and non-fiction, including Key Concepts in Public Relations (Palgrave, 2009).
Product Identifiers
Publisher
Palgrave Macmillan
ISBN-13
9780230218765
eBay Product ID (ePID)
93223724
Product Key Features
Book Title
Media Writing: a Practical Introduction
Format
Paperback
Language
English
Publication Year
2010
Number of Pages
296 Pages
Dimensions
Item Height
217mm
Item Width
138mm
Item Weight
378g
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 724498118
Seller assumes all responsibility for this listing.
eBay item number:125798629976
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South East, United Kingdom
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