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Tupperware: The Promise of Plastic in 1950's America By Alison .9781560988274
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Located in: South East, United Kingdom
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eBay item number:125732680583
Item specifics
- Condition
- Title
- Tupperware: The Promise of Plastic in 1950's America
- ISBN
- 9781560988274
- Publication Year
- 1999
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Tupperware: the Promise of Plastic in 1950's America
- Item Height
- 229mm
- Publisher
- Smithsonian Books
- Item Width
- 152mm
- Subject
- Economics, History, Business
- Item Weight
- 543g
- Number of Pages
- 256 Pages
About this product
Product Information
From Wonder Bowls to Ice-Tup molds to Party Susans, Tupperware has become an icon of suburban living. Invented by Earl Tupper in the 1940 to promote thrift and cleanliness, the pastel plasticwares were touted as an essential to postwar lifestyle that emphasized casual entertaining and celebrated America's material abundance. By the mid-1950s the Tupperware party, which gathered women in a hostess's home for lively product demonstrations and sales, was the foundation of a multimillion-dollar business that proved as innovative as the containers themselves. Alison J. Clarke shows how the party plan direct sales system, by creating corporate culture based on women's domestic lives, played a greater role than patented seals and streamlined design in the success of Tupperware. Drawing from newly available records and interviews, Clarke describes how Tupperware Home Parties, Inc, reinforced a conservative ideal while undercutting that ideal by offering women economic independence thorugh a flexible, home-based form of employment. The enterprise was led by Brownie Wise, a struggling single mother who became a celebrated businesswoman by using self-help philosophies and lavish prizes to motivate her sales force. Tracing the fortunes of Earl Tupper's polyethylene containers from early design to global distribution, the author explains how Tupperware tapped into potent commercial and social forces, becoming a prevailing symbol of late 20th-century consumer culture.
Product Identifiers
Publisher
Smithsonian Books
ISBN-13
9781560988274
eBay Product ID (ePID)
91165666
Product Key Features
Publication Name
Tupperware: the Promise of Plastic in 1950's America
Format
Hardcover
Language
English
Subject
Economics, History, Business
Publication Year
1999
Type
Textbook
Number of Pages
256 Pages
Dimensions
Item Height
229mm
Item Width
152mm
Item Weight
543g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 724498118
Seller assumes all responsibility for this listing.
eBay item number:125732680583
Postage and handling
Item location:
South East, United Kingdom
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| Postage and handling | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| GBP 8.99 (approx RM 53.96) | United States | Standard Postage (Standard Int'l Postage) |
| Handling time |
|---|
| Will usually ship within 1 business day of receiving cleared payment. |
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Seller feedback (2,865,092)
i***w (26)- Feedback left by buyer.
Past month
Verified purchase
Great quality book, seem nearly brand new. Would definitely use this seller again.
9***h (247)- Feedback left by buyer.
Past month
Verified purchase
Shipped quickly and safely. Very reasonably priced. Great communication. Highly recommended seller. Thanks
h***e (381)- Feedback left by buyer.
Past month
Verified purchase
Item arrived on time packaged very well book was as described in beautiful like new condition very happy thank you very much ! Top seller ⭐️⭐️⭐️⭐️⭐️++++++++
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